November 5th, 2020
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The country might be distracted by a drawn-out election right now, but the movie business soldiers on this month, even though recovery from the pandemic looks as far away as ever. While theatrical grosses remain tiny, Universal is currently planning to try its luck with three new wide releases, two from the studio itself and one from its specialty division Focus Features.
At least, that’s their current plan. Two of the films seem certain to roll out, but their Thanksgiving release of The Croods: A New Age has to come with an asterisk attached. Perhaps this release will be an olive branch to theater operators after the studio caused controversy in March by pulling Trolls World Tour from theaters and sending it direct to PVOD. Universal is maybe taking this opportunity to look they’re supporting the theatrical business, and their case is made more convincing by the fact that every other major studio is sitting out November. Even looking beyond the end of the month, 20th Century Studios is the only other distributor that looks like it’ll have a wide release between now and Christmas, with Free Guy on December 11 and Death on the Nile on December 18. (Universal has another film, All My Life slated for December 4.)
If Universal sticks to its plans, and a couple of other expected changes (Coming 2 America going direct to Amazon Prime, and Wonder Woman 1984 getting pushed back again) happen, it’ll be the only studio offering real support to the theatrical business between now and the end of the year. Maybe everyone will let bygones be bygones, and we can at least point to that as a ray of hope for the industry going in Holiday Season.
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May 1st, 2020
This was the week that Black Widow was supposed to open. That level of competition was going to scare away most limited releases, so it was always going to be a slow week. Fortunately, while the quantity is low, the quality is high and there are several films earning strong reviews. In fact, the only films on this week’s list that don’t have overwhelmingly positive reviews are those with no reviews are all opening on Tuesday, so they have time to gain reviews. This does include Arkansas, which is the biggest film on this week’s list, at least based on pre-release buzz. It might not live up to that buzz.
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March 25th, 2018
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The Last Movie Star is about an aging movie star, played by Burt Reynolds, who has to come to terms with their autumn years. This is far from a unique setup. However, just because a movie deals with subject matter we’ve seen before doesn’t mean it’s a bad movie. Is it better than other recent examples of this film?
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November 1st, 2016
STX Entertainment has been around for only about a year and during that time they haven’t had lot of box office success. Bad Moms changed that becoming the first film of theirs to reach the century mark. Did it deserve this success? Was it one of the funniest films of the summer?
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February 1st, 2015
It was a record-breaking January thanks entirely to American Sniper, which set records, both during its limited release run and especially when it expanded wide. There were a couple of other films that did well, but for the most part, it was a typical January. The question is, will American Sniper boost the overall box office, which would help February, or will its effects fade as it does? There are ten wide releases in February; there are a few films that may or may not open in the top ten. Of these, there are only two that have a real shot at true box office success. The biggest film in terms of buzz is Fifty Shades of Grey, which looks so, so bad. Personally, I would rather watch The SpongeBob Movie: Sponge Out of Water a hundred times than sit through just the trailer for Fifty Shades of Grey. If Fifty Shades of Grey becomes the biggest hit of the month, it will mrean the end of civilization. Because. I. Will. End. Civilization. Last February was mostly mediocre, except for The LEGO Movie which was a huge early year hit. There's no chance any film opening this month will match The LEGO Movie; the top two films likely won't match The LEGO Movie. Because of this, 2015 will need to rely on depth to come out ahead. I'm not sure how likely that will be.
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October 16th, 2013
The Croods opened in March with more than $40 million and lasted long enough to pull in more than $180 million domestically and $570 million worldwide. That's a very impressive run for a spring release. Did it deserve this box office success? Or did it thrive because of the lack of direct competition?
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March 1st, 2013
February is over, and for the most part, we should be very happy it is done and buried. The biggest hit of the month turned out to be Identity Thief, which will cross $100 million shortly. There were also a couple of impressive midlevel hits, like Warm Bodies and Escape from Planet Earth, but for the most part, it was miss after miss. This is bad news for March, which is not only dealing with a slumping 2013 box office, but will be compared with a strong March of 2012. Last March started with The Lorax, which earned more than $200 million. There's a good chance no March release this year will reach this milestone. Last March was also the month The Hunger Games opened, which earned more than $400 million. There's a chance the top three films opening this month won't earn that much combined. 2013 is going to take a beating in the year-over-year comparison and it is already $100 million behind last year's pace.
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