January 4th, 2016
We are getting back to normal for the home market releases. There are no major first run releases, but one of the biggest limited releases of 2015 hits the home market. Sicario earned nearly $50 million after starting in limited release and the Blu-ray Combo Pack is the Pick of the Week. It wasn't the only contender for that honor, as Deathgasm (DVD or Blu-ray) and Infinitely Polar Bear (DVD or Blu-ray) were also in contention.
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October 26th, 2015
Most of the new releases were not expected to do well at the box office. ... Almost no one saw this coming. We had some near-record bombs this weekend and even the best of the new releases were terrible. This left The Martian in first place; in fact, the top three spots and four of the top five were held by holdovers. The best new release, The Last Witch Hunter, barely cracked the $10 million mark. The overall box office fell 14% from last weekend to $105 million. This was also 9.5% lower than the same weekend last year. Midweek numbers were better this year than last year, so the year-over-year actually improved and 2015 now has a 5.2% lead over 2014 at $8.60 billion to $8.18 billion.
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October 22nd, 2015
Ant-Man made a triumphant return to the international chart with a first place, $43.5 million run in 3 markets for totals of $275.9 million internationally and $454.7 million worldwide. Nearly all of this weekend haul came from China, where the film opened in first place with $42.77 million. (Some are reporting it came in second place to Goodbye Mr. Loser, but they are comparing the film's weekly total to Ant-Man's opening weekend.) Depending on how much money the film cost to advertise worldwide, it might have broken even already. If not, it will get there very early in its home market run.
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October 20th, 2015
It is hard to get excited about the weekend box office results, as the top four films all missed predictions. (Granted, Bridge of Spies came within a rounding error of expectations.) Goosebumps did well for a live-action family film, but still not great. The Martian fell faster than anticipated, but it was Crimson Peak that was the biggest disappointment. Overall, the box office rose 2.5% from last weekend to $121 million. However, this was 7.6% lower than the same weekend last year. Had every film in the top five matched expectations, then this gap would have been reduced to just a percent or two. Despite this, 2015 is still ahead of 2014 by more than $400 million at $8.46 billion to $8.05 billion. It would take a few more weeks of year-over-year declines before I would be concerned.
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October 13th, 2015
There was some great news at the box office this weekend, as both The Martian and Hotel Transylvania 2 reached the century mark. On the other hand, Pan bombed performing even worse than expected. I don't think there's really any controversy in saying it bombed, as the $150 million movie opened with less than Alexander and the Terrible Horrible No Good Very Bad Day made last year. The overall depth was also weak, which led to the box office falling 21% from last week and 20% from last year. 2015 is still way ahead of 2014, $8.30 billion to $7.87 billion, and it would take a serious collapse for that lead to evaporate before the end of the year.
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October 9th, 2015
The only wide release of the week is Pan, which is being described as critically panned, because entertainment writers have a pathological need to use puns. I hate puns and I'm still guilty of this. Despite being the only new release, Pan isn't expected to open in first place, or even second place. The Martian is expected to repeat on top, while Hotel Transylvania 2 should have another strong hold remaining in second place. This weekend last year was in some ways the polar opposite, as there were four new releases in the top ten, plus another that opened in eleventh place. However, the result was the same, as Gone Girl remained in first place. The Martian should top Gone Girl's performance, while Hotel Transylvania 2 and Pan should match Dracula Untold and Alexander and the Terrible Horrible No Good Very Bad Day. However, after that, 2014's depth seems too strong and 2015 will likely lose in the year-over-year comparison. That's fine, as 2015's lead is huge and there are still a few (nearly) guaranteed monster hits left to open this year.
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October 6th, 2015
It was an interesting weekend as The Martian was in a tight race with Gravity for Biggest October Weekend. It didn't quite set the record, but it came close enough to be the big story all weekend. Hotel Transylvania 2 held on better than expected, which helped the overall box office grow 8.3% from last week to $149 million. More importantly, the top two films this year were well ahead of the top two films last year, Gone Girl and Annabelle. This helped the overall box office grow 1.8% from the same weekend last year. Most people were not expecting that. Year-to-date, 2015 now has a 6.0% lead over 2014 at $8.14 billion to $7.68 billion. It would take a relatively serious collapse for 2015 to not come out on top at the end of the year.
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October 4th, 2015
Just a week after Hotel Transylvania 2 broke September’s weekend record, The Martian has a shot at setting a new mark for October, although it’s going to be a challenge. Fox is projecting the sci-fi thriller will make $55 million this weekend, just a fraction behind Gravity’s $55.8 million debut two years ago this weekend. There’s just a sliver of a chance that The Martian will take the record, but it would take a great performance on Sunday.
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October 3rd, 2015
The Martian earned $2.5 million during its Thursday midnight showings and Fox is estimating a total of $18 million on Friday to easily win at the box office. By comparison, Gravity opened with $1.4 million during its midnight showings and $17.48 million on opening day. Gravity went on to earn $55.79 million opening weekend. Should The Martian have the same internal multiplier, it would pull in $57 million over the weekend, which is just ahead of the record for Biggest October Weekend. However, The Martian’s higher midnight showings and lower Friday-proper numbers likely means it will be a little more front-loaded, and it should pull in $53 million over the weekend. This is almost exactly what was predicted on Friday and it also means Gravity’s October record is likely safe for at least one more year.
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October 2nd, 2015
The Martian is the only true wide release this week, but it might not be the only new release in the top ten. The Sci-fi adventure film is earning award-worthy reviews and is also being praised for being an inspiring portrayal of science on the big screen. Sicario is expanding its theater count to 2,500, which should push it into the top five. The Walk opened in IMAX screens on Wednesday, but it missed the top ten place and it will likely fall. This weekend last year, Gone Girl and Annabelle both opened with between $37 million and $38 million. The Martian will open with more than either of those films opened with. However, it won't open with more than both of them combined. We will need good growth from Sicario and solid legs from Hotel Transylvania 2 to match last year's result.
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October 1st, 2015
September ended on a record note with the debut of Hotel Transylvania 2. Additionally, there was great depth and 2015's lead over 2014 grew to nearly $500 million. How do things look going forward? The month starts out with The Martian, which should have no trouble becoming the biggest hit of the month and might even top $200 million. On the other hand, no other film is expected to get to $100 million. There's only one or two that will even come close. Fortunately, last October was very similar with one $100 million hit, Gone Girl, while two other films came close, Annabelle and Fury. It looks like it will be up to the depth films from both years to determine which year comes out on top.
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