July 26th, 2017
The number one film on the overall weekend box office chart, Dunkirk, was also the number one film on the theater average chart earning an average of $13,579. The best limited release was Landline with an average of $13,139 in four theaters. Its reviews suggest it won’t maintain that average as it tries to expand. The final film in the $10,000 club was Girls Trip, which earned an average of $12,042. The film could have earned half that and it still would have been an okay opening for its production budget.
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July 23rd, 2017
Dunkirk will easily top the chart at the box office this weekend, with a $50.5 million opening weekend from 3,720 theaters that’s broadly in line with expectations, and also remarkably similar to the first weekend for Interstellar, which opened with $47.5 million from 3,561 theaters back in 2014. It seems that the film has reached the Christopher Nolan fan base, but not extended much beyond that. Remarkably, Pearl Harbor remains the record holder for biggest opening weekend for a World War II movie, with the $59 million it earned back in 2001 (equivalent to roughly $93 million with today’s ticket prices).
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July 21st, 2017
Looking at this week’s list of limited releases, it is hard to come up with any film that has a real shot at box office success. Landline has the loudest buzz, but its reviews are merely good. All of the rest of the films are either foreign-language films or are playing on VOD and both of those factors will limit their box office chances.
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