March 2nd, 2016
There are some really good releases on this week's Home Market Release Report, including many that either won or were competing for Oscars, like Creed, Room, etc. However, once you get past the cream of the crop, there isn't much in the way of depth. Most of the Oscar contenders are Pick of the Week Contenders, but the best release by far is The Adventures of Bob & Doug McKenzie: Strange Brew on Blu-ray. This is the greatest movie ever made.
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December 15th, 2015
We have a new champion on top of the per theater chart this week, as The Big Short earned one of the best limited release openings of the year. Its average of $88,191 was behind only Steve Jobs for the year and Steve Jobs opened in half as many theaters as The Big Short, 8 to 4. Carol remained strong in second place with an average of $21,105 in 16 theaters. Thankfully it is expanding, but I'm worried the studio waited too long and it won't reach its potential. Yellow Day opened with an average of $13,130 in two theaters. The Danish Girl rounded out the $10,000 club with an average of $10,964 in 24 theaters. By this time next week, it could be over $1 million in total.
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December 10th, 2015
There's only one wide release this week, In the Heart of the Sea, although some sources still have Legend expanding nationwide. Of course, expanding nationwide doesn't mean the same thing as expanding truly wide. Because In the Heart of the Sea doesn't have any real competition this weekend, it is widely expected to earn first place, but it isn't expected to be a smash hit. It is very unlikely it will do as well as last year's number one film, Exodus: Gods and Kings. The depth is a little better this year, but 2015 will still likely struggle to match 2014 in the year-over-year comparison.
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December 1st, 2015
November ended on a positive note with a strong Thanksgiving weekend. Even so, the overall numbers were mixed with a lot of misses mixed in with a few hits. It was better than October and we will call that a victory. Meanwhile, December is potentially record-breaking. Actually, given the evidence, it is almost assuredly going to be record-breaking. Star Wars: The Force Awakens has already set a record for the most money taken from ticket pre-sales and the biggest December weekend will fall. The pre-orders alone will guarantee that. On the downside, it is very likely that no film will make as much in total as The Force Awakens will make during its opening weekend. There's a chance no film makes in total as much as The Force Awakens makes during its opening day. There are a few films that have a shot at $100 million. For example, Joy should get there, if it becomes a major player during Awards Season. If not, it will at least come close. Daddy's Home, and to a lesser extent Sisters, could be surprise $100 million hits. However, like the rest of 2015, December is shaping up to be a month of a record-breaking hit and a lot of films that struggle just to get noticed. On the other hand, last December, was a lot more balanced at the top with four films earning more than $100 million, led by The Hobbit: The Battle of the Five Armies. There's a chance The Force Awakens earns more than all four $100 million hits from last year earned combined.
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November 24th, 2015
Carol had a festive opening earning just over $250,000 in four theaters for an average of $63,378. That's the third best average for an opening this year, just ahead of Ex Machina and just behind Sicario. The overall box office leader, The Hunger Games: Mockingjay - Part 2, was next with an average of $24,591. Legend was next with an average of $21,709 in four theaters. That's a good start, but its reviews suggest not so good legs. Speaking of long legs, Brooklyn remained in the $10,000 for the third week in a row earning an average of $10,270 in just over 100 theaters.
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November 22nd, 2015
The Hunger Games: Mockingjay—Part 2 is about to record the most disappointing $100 million weekend ever, based on Sunday’s estimate from Lionsgate. Why disappointing? Because its $101.025 million projected opening follows the $158 million earned by Catching Fire on this weekend in 2013 (then the sixth-biggest weekend ever), and the $122 million debut of Mockingjay—Part 1 this weekend last year. That marks a decline of 20% or so from one installment of the franchise to the next, which is the worst performance of any franchise to have recorded a $100 million start. Global numbers tell a similar story: $247 million this weekend against Part 1’s $275 million. However, once we get that troubling statistic out the way, this is also a reason for celebration: $100 million domestically and $250 million globally in one weekend is still a huge amount of money, and caps a spectacularly successful franchise for Lionsgate.
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November 20th, 2015
There are three or four films on this week's list vying for Awards Season Glory, but of these three, Carol has by far the best shot at picking up major nominations. In fact, it is considered a favorite for five major nominations, including Best Picture. Will it win any of these? Getting off to a fast start in limited release will help its chances.
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September 23rd, 2015
The Maze Runner: The Scorch Trials rose to first place with $43.3 million in 67 markets over the weekend for a total of $78.0 million internationally and $108.3 million worldwide. The film's biggest opening came from South Korea, but it only managed second place there with $5.66 million on 804 screens over the weekend for a total opening of $7.20 million. On the other hand, the film dominated the Russian box office with $4.19 million on 2,328 screens. The original movie opened stronger in Russia, but The Scorch Trials performed better in its opening in South Korea. Given these results, it is still too soon to tell how well this film will do compared to its predecessor. That said, it already has more worldwide than it cost to make. In fact, it almost has enough worldwide to pay for its entire production budget. Its advertising budget would have to be much larger than expected for it to not break even sooner rather than later.
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September 17th, 2015
Mission: Impossible - Rogue Nation rocketed up the chart into first place with $91.3 million in 63 markets over the weekend... sort of. This includes $86.42 million during the film's six-day opening in China. Its three-day weekend number is a lot smaller than that, but still enough for first place. Overall, the film now has $424.8 million internationally and $612.9 million worldwide. It became only the second film in the franchise to reach the $600 million mark worldwide. This is more than enough to break even, so it should come as no surprise that there's another installment in the works.
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