Theater Averages: Apes Overtake MacBeth $13,989 to $12,907

July 18, 2017

War for the Planet of the Apes

War for the Planet of the Apes earned first place on the weekend box office chart and the theater average chart with $13,989. The only other new release to come close to that was Lady Macbeth with an average of $12,907 in five theaters. Last week’s winner, Spider-Man: Homecoming, slipped to third place this weekend with an average of $10,167. It is still quite rare for a wide release to stay in the $10,000 club two weeks in a row, so this is a reason to celebrate.

The rest of the new limited releases were pretty far behind. Footnotes was the best of the rest with $5,900 in one theaters. The Wrong Light and The Most Important Thing were neck-and-neck with $5,429 and $5,370 respectively as both were playing in one theater. False Confessions struggled with an average of $3,681 in just two theaters. Birthright: A War Story opened with $3,006 in one theater, which isn’t terrible for a documentary. It’s not good either. The widest limited release of the week was Jagga Jasoos, which earned an average of $2,334 in just over 200 theaters.

There were two films that missed the Mendoza line ($2,000/theater). I am the Blues earned an average of $1,276 in four theaters over the weekend, while its Wednesday through Sunday average was $1,633. Finally there’s Blind, which only managed an average of $894 in 14 theaters.

This past week also saw milestones reached for a few Per Theater Chart alumni:

  • The Hero topped $3 million before the weekend. It is on pace to get to $4 million shortly.
  • Beatriz at Dinner reached $6 million before the weekend, but its theater count is plummeting, so that’s likely the last milestone it will hit.
  • The Beguiled got to $7.5 million before the weekend and it is very close to $10 million by the end of the weekend. It too is losing theaters, so $10 million will be its last milestone.
  • The Big Sick expanded wide, helping it get past $15 million over the weekend it will hit $20 million this coming weekend putting it on pace to overtake Gifted as the biggest limited release hit of the year.
Weekend Box Office Results

Filed under: Limited Releases, War for the Planet of the Apes, Spider-Man: Homecoming, The Beguiled, Lady Macbeth, Les fausses confidences, The Big Sick, Blind, The Hero, Beatriz at Dinner, The Wrong Light, I am the Blues, L’important c’est d’aimer, Sur quel pied danser, Birthright: A War Story, Jagga Jasoos