Our DVD and Blu-ray sales estimates are based on weekly retail surveys, which we use to build a weekly market share estimate for each title we are tracking. The market share is converted into a weekly sales estimate based on industry reports on the overall size of the market, including reports published in Media Play News.

For example, if our weekly retail survey estimates that a particular title sold 1% of all units that week, and the industry reports sales of 1,500,000 units in total, we will estimate 15,000 units were sold of that title. The consumer spending estimate is based on the average sales price for the title in the retailers we survey.

We refine our estimates from week to week as more data becomes available. In particular, we adjust weekly sales figures for the quarter once the total market estimates are published by the Digital Entertainment Group. Figures will therefore fluctuate each week, and totals for individual titles can go up or down as we update our estimates.

Because sales figures are estimated based on sampling, they will be more accurate for higher-selling titles.

Home Market Releases for October 27th, 2015

October 26th, 2015

It's the week of double-dips, as there are five double-dips for films that would normally be Pick of the Week contenders, but only if you don't have them already. Army Of Darkness has been released so many times, it is hard to keep track of them all. Same with Monty Python and the Holy Grail. If you don't own either of these movies, you need to buy them. However, most fans will already have them. Because of this, I'm giving the Pick of the Week to Mad Men. I reviewed Season Seven, Part Two, but the Complete Series Megaset is the better deal. More...