See also: Weekly DVD Sales Chart - Weekly DVD and Blu-ray Sales Combined Chart - DEG Watched at Home Top 20 - Netflix Daily Top 10

United States Blu-ray Sales Chart for Week Ending April 17, 2011

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  TitleUnits
this
Week
%
Change
Total
Units
Spending
this
Week
Total
Spending
Weeks
1 new Harry Potter and the Deathly Hallows, Part I 920,083   920,083  $21,921,298  $21,921,298 1
2 (3) The Chronicles of Narnia: The Voyage of the Daw… 137,552 -18% 305,737  $2,845,092  $6,441,392 2
3 (1) Tron: Legacy 122,003 -80% 727,639  $2,978,678  $17,871,267 2
4 (-) The Incredibles 113,630   113,630  $2,866,891  $2,866,891 318
5 (2) Tangled 73,239 -62% 1,269,840  $1,795,194  $31,360,060 3
6 (-) Cars 63,762 +6,605% 214,937  $1,477,997  $5,057,212 232
7 (-) Harry Potter and the Half-Blood Prince 33,951 +1,352% 2,260,724  $373,211  $44,120,498 71
8 (-) Harry Potter and the Order of the Phoenix 29,719 +4,376% 121,262  $355,586  $1,596,915 175
9 (-) Harry Potter and the Sorcerer’s Stone 27,602   27,602  $917,418  $917,418 464
10 (-) Harry Potter and the Prisoner of Azkaban 27,142 +3,174% 126,087  $294,907  $3,741,273 334
11 (-) Harry Potter and the Chamber of Secrets 26,314   26,314  $280,104  $280,104 419
12 (-) Harry Potter and the Goblet of Fire 25,946   25,946  $293,713  $293,713 267
13 (4) Tron 23,922 -79% 136,631  $549,970  $3,141,147 831
14 (5) Little Fockers 23,922 -77% 129,060  $478,155  $2,953,113 2
15 new Country Strong 22,450   22,450  $448,776  $448,776 1
16 (7) Black Swan 17,850 -48% 252,050  $404,007  $5,722,594 3
17 (14) Bambi 17,206 -6% 960,554  $404,158  $22,513,558 320
18 (6) Tron: Legacy / Tron 16,838 -79% 97,024  $936,593  $5,239,566 2
- (-) Taxi Driver 16,611 -39% 43,865  $215,774  $569,799 710
19 (10) Megamind 15,365 -33% 575,078  $321,263  $13,475,853 8

Our DVD and Blu-ray sales estimates are based on weekly retail surveys, which we use to build a weekly market share estimate for each title we are tracking. The market share is converted into a weekly sales estimate based on industry reports on the overall size of the market, including reports published in Media Play News.

For example, if our weekly retail survey estimates that a particular title sold 1% of all units that week, and the industry reports sales of 1,500,000 units in total, we will estimate 15,000 units were sold of that title. The consumer spending estimate is based on the average sales price for the title in the retailers we survey.

We refine our estimates from week to week as more data becomes available. In particular, we adjust weekly sales figures for the quarter once the total market estimates are published by the Digital Entertainment Group. Figures will therefore fluctuate each week, and totals for individual titles can go up or down as we update our estimates.

Because sales figures are estimated based on sampling, they will be more accurate for higher-selling titles.