See also: Weekly Blu-ray Sales Chart - Weekly DVD and Blu-ray Sales Combined Chart - DEG Watched at Home Top 20 - Netflix Daily Top 10

United States DVD Sales Chart for Week Ending August 3, 2008

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  TitleUnits
this
Week
%
Change
Total
Units
Spending
this
Week
Total
Spending
Weeks
1 new Harold & Kumar Escape from Guantanamo Bay 409,225   409,225  $9,118,351  $9,118,351 1
2 (1) 21 323,083 -45% 913,128  $5,166,097  $14,600,917 2
3 new Stargate - Continuum 278,682   278,682  $4,734,807  $4,734,807 1
4 new Never Back Down 273,485   273,485  $5,603,708  $5,603,708 1
5 new Doomsday 163,281   163,281  $2,943,369  $2,943,369 1
6 new Lost Boys - The Tribe 150,963   150,963  $2,717,259  $2,717,259 1
7 (2) Step Up 2: The Streets 111,146 -41% 878,954  $1,888,371  $14,933,429 3
8 (3) The Bank Job 96,904 -43% 595,861  $1,828,985  $11,877,979 3
9 (4) College Road Trip 83,318 -50% 671,868  $1,498,891  $12,086,905 3
10 (6) Batman Begins 61,220 -25% 3,043,941  $366,708  $37,551,254 146
11 (7) 10,000 B.C. 56,555 -23% 1,468,668  $960,869  $23,163,200 6
12 (8) Vantage Point 51,972 -26% 798,156  $1,194,836  $18,349,606 5
13 new Shine a Light 50,498   50,498  $958,957  $958,957 1
14 (5) Robot Chicken - Star Wars 50,253 -47% 144,306  $502,027  $1,441,616 2
15 (13) The Spiderwick Chronicles 48,698 -12% 1,195,209  $940,110  $21,655,368 6
16 (-) Harold & Kumar Go to White Castle 46,365 +254% 2,799,966  $360,163  $30,009,317 187
17 (11) National Treasure: Book of Secrets 45,751 -21% 5,489,260  $706,661  $87,159,766 11
18 (12) The Bucket List 44,974 -19% 1,873,255  $899,030  $31,840,208 8
19 new Avatar the Last Airbender - Book 3 Fire, Vol. 4 43,378   43,378  $520,102  $520,102 1
20 (17) John Adams 42,600 -1% 468,863  $1,660,974  $18,266,793 8
21 (-) Grandma’s Boy 39,245 +147% 2,324,333  $220,949  $28,886,710 117
22 (10) Shutter 38,549 -35% 209,769  $693,497  $3,773,745 3
23 (-) Heroes - Season One 37,608 +2,499% 1,802,103  $1,842,416  $69,790,845 49
24 (21) Jumper 37,239 -4% 1,572,861  $566,796  $29,690,458 8
25 (14) Superhero Movie 36,830 -24% 369,962  $736,232  $7,395,540 4
26 (9) Penelope 35,853 -40% 219,219  $716,701  $4,382,187 3
27 (16) The Ruins 35,684 -20% 333,621  $717,259  $6,955,560 4
28 (24) 27 Dresses 35,439 -5% 2,304,837  $566,670  $36,901,296 14
29 (26) Alvin and the Chipmunks 35,437 -3% 6,998,155  $708,386  $117,632,317 18
30 (28) I am Legend 29,792 -2% 6,215,176  $573,809  $116,477,469 20

Our DVD and Blu-ray sales estimates are based on weekly retail surveys, which we use to build a weekly market share estimate for each title we are tracking. The market share is converted into a weekly sales estimate based on industry reports on the overall size of the market, including reports published in Media Play News.

For example, if our weekly retail survey estimates that a particular title sold 1% of all units that week, and the industry reports sales of 1,500,000 units in total, we will estimate 15,000 units were sold of that title. The consumer spending estimate is based on the average sales price for the title in the retailers we survey.

We refine our estimates from week to week as more data becomes available. In particular, we adjust weekly sales figures for the quarter once the total market estimates are published by the Digital Entertainment Group. Figures will therefore fluctuate each week, and totals for individual titles can go up or down as we update our estimates.

Because sales figures are estimated based on sampling, they will be more accurate for higher-selling titles.