See also: Weekly DVD Sales Chart - Weekly DVD and Blu-ray Sales Combined Chart - DEG Watched at Home Top 20 - Netflix Daily Top 10

United States Blu-ray Sales Chart for Week Ending August 28, 2011

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  TitleUnits
this
Week
%
Change
Total
Units
Spending
this
Week
Total
Spending
Weeks
1 (2) Rio 66,550 -42% 1,022,136  $1,591,766  $23,860,775 4
2 (1) Priest 58,584 -58% 199,155  $1,155,862  $4,342,607 2
3 (3) The Big Lebowski 37,441 -45% 105,632  $748,446  $1,907,011 670
4 (-) Bambi II 34,539   34,539  $937,055  $937,055 290
5 (5) Paul 29,522 -28% 214,337  $610,506  $4,426,942 3
6 (24) Source Code 23,752 +170% 257,894  $475,746  $4,806,262 5
7 (11) Sucker Punch 19,892 -8% 319,254  $290,887  $6,777,886 9
8 (-) Ultimate Matrix Collection, The 18,461 +2,591% 51,175  $833,882  $2,258,966 351
9 (6) Something Borrowed 18,281 -52% 55,996  $420,287  $1,259,450 2
10 (12) Unknown 16,777 -15% 196,914  $239,579  $3,985,880 10
11 (8) Your Highness 16,411 -28% 118,223  $393,705  $2,579,873 3
12 (4) Dexter: Season 5 15,692 -66% 62,404  $596,158  $2,364,197 49
13 new Blitz 14,548   14,548  $290,811  $290,811 1
14 (13) The Dark Knight 13,496 -31% 1,436,348  $142,178  $19,637,815 142
15 (9) Hoodwinked Too! Hood vs. Evil 13,290 -41% 35,711  $278,958  $838,812 2
16 (19) Battle: Los Angeles 13,190 -6% 520,531  $265,403  $11,600,967 11
17 (14) The Fox and the Hound / The Fox and the Hound Two 12,877 -28% 114,220  $342,998  $2,893,788 3
18 (-) No Country for Old Men 12,731 +199% 71,856  $131,187  $761,297 181
19 (-) Kill Bill: Volume 1 12,578 +655% 59,100  $149,926  $624,663 385
20 (10) Limitless 12,345 -44% 282,156  $283,812  $6,549,825 6

Our DVD and Blu-ray sales estimates are based on weekly retail surveys, which we use to build a weekly market share estimate for each title we are tracking. The market share is converted into a weekly sales estimate based on industry reports on the overall size of the market, including reports published in Media Play News.

For example, if our weekly retail survey estimates that a particular title sold 1% of all units that week, and the industry reports sales of 1,500,000 units in total, we will estimate 15,000 units were sold of that title. The consumer spending estimate is based on the average sales price for the title in the retailers we survey.

We refine our estimates from week to week as more data becomes available. In particular, we adjust weekly sales figures for the quarter once the total market estimates are published by the Digital Entertainment Group. Figures will therefore fluctuate each week, and totals for individual titles can go up or down as we update our estimates.

Because sales figures are estimated based on sampling, they will be more accurate for higher-selling titles.