See also: Weekly DVD Sales Chart - Weekly DVD and Blu-ray Sales Combined Chart - DEG Watched at Home Top 20 - Netflix Daily Top 10

United States Blu-ray Sales Chart for Week Ending October 25, 2009

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  TitleUnits
this
Week
%
Change
Total
Units
Spending
this
Week
Total
Spending
Weeks
1 new Transformers: Revenge of the Fallen 1,101,215   1,101,215  $25,834,504  $25,834,504 1
2 (1) Snow White and the Seven Dwarfs 114,306 -63% 1,432,677  $4,571,102  $37,755,509 420
3 (2) The Proposal 27,640 -72% 128,064  $718,377  $3,328,391 2
4 (16) Transformers 26,539 +293% 33,294  $538,664  $676,040 106
5 (5) X-Men Origins: Wolverine 22,905 -23% 1,017,297  $579,694  $23,865,358 6
6 (6) Monsters vs. Aliens 16,078 -42% 374,197  $321,394  $9,005,060 4
7 (3) Drag Me to Hell 13,215 -75% 65,201  $240,109  $1,178,981 2
8 (8) The Dark Knight 12,113 -14% 171,300  $185,092  $3,222,838 46
9 (4) Land of the Lost 10,792 -71% 48,521  $302,065  $1,247,553 2
10 (18) Terminator 3: The Rise of the Machines 10,021 +53% 47,844  $129,873  $620,056 282
11 (7) The Wizard of Oz 8,810 -45% 194,085  $433,190  $9,542,625 657
12 (-) Mongol 8,259   8,259  $82,509  $82,509 54
13 (-) The Terminator 7,929   7,929  $124,005  $124,005 634
14 (-) Predator 7,709   7,709  $106,211  $106,211 461
15 (-) Swordfish 7,268 +421% 19,606  $72,608  $200,916 417
16 (-) Blazing Saddles 6,938   6,938  $136,494  $136,494 847
17 (12) Gladiator 6,607 -22% 190,845  $128,776  $4,283,297 466
18 (-) Taken 6,497 +537% 123,768  $126,630  $2,453,494 24
19 (11) Interview with the Vampire 6,277 -30% 47,520  $59,568  $481,990 657
- (-) 300 6,079 -7% 70,115  $86,931  $1,385,277 117

Our DVD and Blu-ray sales estimates are based on weekly retail surveys, which we use to build a weekly market share estimate for each title we are tracking. The market share is converted into a weekly sales estimate based on industry reports on the overall size of the market, including reports published in Media Play News.

For example, if our weekly retail survey estimates that a particular title sold 1% of all units that week, and the industry reports sales of 1,500,000 units in total, we will estimate 15,000 units were sold of that title. The consumer spending estimate is based on the average sales price for the title in the retailers we survey.

We refine our estimates from week to week as more data becomes available. In particular, we adjust weekly sales figures for the quarter once the total market estimates are published by the Digital Entertainment Group. Figures will therefore fluctuate each week, and totals for individual titles can go up or down as we update our estimates.

Because sales figures are estimated based on sampling, they will be more accurate for higher-selling titles.