Sex and the City 2 (2010)

Sex and the City 2 poster
Theatrical Performance
Domestic Box Office $95,347,692Details
International Box Office $199,333,086Details
Worldwide Box Office $294,680,778
Home Market Performance
Est. Domestic DVD Sales $29,507,964 Details
Est. Domestic Blu-ray Sales $4,287,587 Details
Total Est. Domestic Video Sales $33,795,551
Further financial details...

Synopsis

What happens after you say "I do?" Life is everything the ladies ever wished it to be, but it wouldn't be "Sex and the City" if life didn't hold a few more surprises... this time in the form of a glamorous, sun-drenched adventure that whisks the women away from New York to one of the most luxurious, exotic and vivid places on earth, where there's something mysterious around every corner. It's an escape that comes exactly at the right moment for the four friends, who are finding themselves in - and fighting against - the traditional roles of marriage, motherhood and more.

Metrics

Opening Weekend:$31,001,870 (32.5% of total gross)
Legs:3.08 (domestic box office/biggest weekend)
Domestic Share:32.4% (domestic box office/worldwide)
Production Budget:$95,000,000 (worldwide box office is 3.1 times production budget)
Theater counts:3,445 opening theaters/3,445 max. theaters, 3.8 weeks average run per theater
Infl. Adj. Dom. BO $130,272,257

Latest Ranking on Cumulative Box Office Lists


Watch Now On

Amazon VOD:Amazon
iTunes:iTunes
Google Play:Google Play
Netflix:Netflix, Netflix, Netflix, Netflix

Movie Details

Domestic Releases: May 27th, 2010 (Wide) by Warner Bros.
Video Release: October 26th, 2010 by New Line Home Video
MPAA Rating: R for some strong sexual content and language
(Rating bulletin 2117, 4/21/2010)
Running Time: 146 minutes
Franchise: Sex and the City
Comparisons: vs. Sex and the City
Create your own comparison chart…
Keywords: Relationship Advice, Romance, Relationships Gone Wrong, Comedy Drama, Set in New York City, Set in New York
Source:Based on TV
Genre:Comedy
Production Method:Live Action
Creative Type:Contemporary Fiction
Production/Financing Companies: New Line Cinema, HBO Films, Village Roadshow Productions, Darren Star
Production Countries: United States
Languages: English

Ranking on other Records and Milestones

RecordRankAmountChart
Date
Days In
Release
Top Based on TV Weekend Domestic 51 $31,001,870 May 28, 2010 4
Top Comedy Weekend Domestic 87 $31,001,870 May 28, 2010 4
Memorial Day (All Movies, 3-Day) 47 $31,001,870 May 28, 2010 4
Memorial Day (All Movies, 3-Day, Inflation Adjusted) 66 $43,182,578 May 28, 2010 4
Memorial Day (All Movies, 4-Day, Fri-Mon) 47 $36,835,353 May 28, 2010 4
Memorial Day (All Movies, 4-Day, Fri-Mon, Inflation Adjusted) 50 $51,308,046 May 28, 2010 4
Memorial Day (Opening, 3-Day) 32 $31,001,870 May 28, 2010 4
Memorial Day (Opening, 3-Day, Inflation Adjusted) 45 $43,182,578 May 28, 2010 4
Memorial Day (Opening, 4-Day, Fri-Mon) 31 $36,835,353 May 28, 2010 4
Memorial Day (Opening, 4-Day, Fri-Mon, Inflation Adjusted) 33 $51,308,046 May 28, 2010 4
Biggest Domestic Thursday 58 $14,208,097 May 27, 2010 1

Compare this performance with other movies…

Domestic Cumulative Box Office Records

Weekend Box Office Performance

DateRankGross% ChangeTheatersPer TheaterTotal GrossWeek
May 28, 2010 2 $31,001,870   3,445 $8,999   $45,209,967 1
Jun 4, 2010 5 $12,344,303 -60% 3,445 $3,583   $73,128,387 2
Jun 11, 2010 8 $5,438,345 -56% 2,750 $1,978   $84,658,826 3
Jun 18, 2010 11 $2,411,025 -56% 1,680 $1,435   $90,170,101 4
Jun 25, 2010 12 $1,219,345 -49% 901 $1,353   $93,072,615 5
Jul 2, 2010 18 $382,173 -69% 355 $1,077   $94,076,942 6
Jul 9, 2010 27 $208,711 -45% 156 $1,338   $94,701,689 7
Jul 16, 2010 32 $100,469 -52% 97 $1,036   $94,936,656 8
Jul 23, 2010 38 $56,278 -44% 69 $816   $95,063,722 9
Jul 30, 2010 49 $28,136 -50% 42 $670   $95,136,740 10
Aug 6, 2010 35 $78,013 +177% 200 $390   $95,239,397 11
Aug 13, 2010 54 $24,677 -68% 81 $305   $95,328,937 12

Daily Box Office Performance

DateRankGross%YD%LWTheatersPer TheaterTotal GrossDays
May 26, 2010 P $3,000,000     0     $3,000,000  
May 27, 2010 1 $14,208,097     2,125 $6,686   $14,208,097 1
May 28, 2010 1 $12,926,288 -9%   3,445 $3,752   $27,134,385 2
May 29, 2010 3 $10,012,814 -23%   3,445 $2,906   $37,147,199 3
May 30, 2010 3 $8,062,768 -19%   3,445 $2,340   $45,209,967 4
May 31, 2010 3 $5,833,483 -28%   3,445 $1,693   $51,043,450 5
Jun 1, 2010 2 $3,459,204 -41%   3,445 $1,004   $54,502,654 6
Jun 2, 2010 2 $3,214,157 -7%   3,445 $933   $57,716,811 7
Jun 3, 2010 2 $3,067,273 -5% -78% 3,445 $890   $60,784,084 8
Jun 4, 2010 4 $4,349,915 +42% -66% 3,445 $1,263   $65,133,999 9
Jun 5, 2010 5 $4,711,535 +8% -53% 3,445 $1,368   $69,845,534 10
Jun 6, 2010 6 $3,282,853 -30% -59% 3,445 $953   $73,128,387 11
Jun 7, 2010 5 $1,427,234 -57% -76% 3,445 $414   $74,555,621 12
Jun 8, 2010 4 $1,644,088 +15% -52% 3,445 $477   $76,199,709 13
Jun 9, 2010 4 $1,558,335 -5% -52% 3,445 $452   $77,758,044 14
Jun 10, 2010 4 $1,462,437 -6% -52% 3,445 $425   $79,220,481 15
Jun 11, 2010 8 $1,868,160 +28% -57% 2,750 $679   $81,088,641 16
Jun 12, 2010 8 $2,099,834 +12% -55% 2,750 $764   $83,188,475 17
Jun 13, 2010 8 $1,470,351 -30% -55% 2,750 $535   $84,658,826 18
Jun 14, 2010 7 $731,346 -50% -49% 2,750 $266   $85,390,172 19
Jun 15, 2010 6 $817,262 +12% -50% 2,750 $297   $86,207,434 20
Jun 16, 2010 6 $818,371 n/c -47% 2,750 $298   $87,025,805 21
Jun 17, 2010 6 $733,271 -10% -50% 2,750 $267   $87,759,076 22
Jun 18, 2010 9 $904,972 +23% -52% 1,680 $539   $88,664,048 23
Jun 19, 2010 11 $979,129 +8% -53% 1,680 $583   $89,643,177 24
Jun 20, 2010 12 $526,924 -46% -64% 1,680 $314   $90,170,101 25
Jun 21, 2010 9 $393,001 -25% -46% 1,680 $234   $90,563,102 26
Jun 22, 2010 9 $478,036 +22% -42% 1,680 $285   $91,041,138 27
Jun 23, 2010 10 $402,122 -16% -51% 1,345 $299   $91,443,260 28
Jun 24, 2010 10 $410,010 +2% -44% 1,345 $305   $91,853,270 29
Jun 25, 2010 12 $389,544 -5% -57% 901 $432   $92,242,814 30
Jun 26, 2010 12 $472,578 +21% -52% 901 $525   $92,715,392 31
Jun 27, 2010 12 $357,223 -24% -32% 901 $396   $93,072,615 32
Jun 28, 2010 12 $192,100 -46% -51% 901 $213   $93,264,715 33
Jun 29, 2010 12 $202,168 +5% -58% 901 $224   $93,466,883 34
Jun 30, 2010 13 $118,436 -41% -71% 475 $249   $93,585,319 35
Jul 1, 2010 13 $109,450 -8% -73% 401 $273   $93,694,769 36
Jul 2, 2010 - $137,316 +25% -65% 355 $387   $93,832,085 37
Jul 3, 2010 - $150,124 +9% -68% 355 $423   $93,982,209 38
Jul 4, 2010 - $94,733 -37% -73% 355 $267   $94,076,942 39
Jul 5, 2010 18 $146,157 +54% -24% 355 $412   $94,223,099 40
Jul 6, 2010 - $86,233 -41% -57% 355 $243   $94,309,332 41
Jul 7, 2010 - $90,244 +5% -24% 355 $254   $94,399,576 42
Jul 8, 2010 15 $93,402 +3% -15% 355 $263   $94,492,978 43
Jul 9, 2010 - $67,439 -28% -51% 156 $432   $94,560,417 44
Jul 10, 2010 - $85,373 +27% -43% 156 $547   $94,645,790 45
Jul 11, 2010 - $55,899 -35% -41% 156 $358   $94,701,689 46
Jul 12, 2010 - $31,486 -44% -78% 156 $202   $94,733,175 47
Jul 13, 2010 - $39,672 +26% -54% 156 $254   $94,772,847 48
Jul 14, 2010 - $31,365 -21% -65% 156 $201   $94,804,212 49
Jul 15, 2010 - $31,975 +2% -66% 156 $205   $94,836,187 50
Jul 16, 2010 - $32,530 +2% -52% 97 $335   $94,868,717 51
Jul 17, 2010 - $36,922 +14% -57% 97 $381   $94,905,639 52
Jul 18, 2010 - $31,017 -16% -45% 97 $320   $94,936,656 53
Jul 19, 2010 - $14,999 -52% -52% 97 $155   $94,951,655 54
Jul 20, 2010 - $20,198 +35% -49% 97 $208   $94,971,853 55
Jul 21, 2010 - $15,943 -21% -49% 97 $164   $94,987,796 56
Jul 22, 2010 - $19,648 +23% -39% 97 $203   $95,007,444 57
Jul 23, 2010 - $17,547 -11% -46% 69 $254   $95,024,991 58
Jul 24, 2010 - $21,294 +21% -42% 69 $309   $95,046,285 59
Jul 25, 2010 - $17,437 -18% -44% 69 $253   $95,063,722 60
Jul 26, 2010 - $9,901 -43% -34% 69 $143   $95,073,623 61
Jul 27, 2010 - $12,104 +22% -40% 69 $175   $95,085,727 62
Jul 28, 2010 - $10,864 -10% -32% 69 $157   $95,096,591 63
Jul 29, 2010 - $12,013 +11% -39% 69 $174   $95,108,604 64
Jul 30, 2010 - $8,130 -32% -54% 42 $194   $95,116,734 65
Jul 31, 2010 - $10,837 +33% -49% 42 $258   $95,127,571 66
Aug 1, 2010 - $9,169 -15% -47% 42 $218   $95,136,740 67
Aug 2, 2010 - $6,274 -32% -37% 42 $149   $95,143,014 68
Aug 3, 2010 - $5,736 -9% -53% 42 $137   $95,148,750 69
Aug 4, 2010 - $6,501 +13% -40% 42 $155   $95,155,251 70
Aug 5, 2010 - $6,133 -6% -49% 42 $146   $95,161,384 71
Aug 6, 2010 - $22,506 +267% +177% 200 $113   $95,183,890 72
Aug 7, 2010 - $30,483 +35% +181% 200 $152   $95,214,373 73
Aug 8, 2010 - $25,024 -18% +173% 200 $125   $95,239,397 74
Aug 9, 2010 - $14,265 -43% +127% 200 $71   $95,253,662 75
Aug 10, 2010 - $17,421 +22% +204% 200 $87   $95,271,083 76
Aug 11, 2010 - $16,190 -7% +149% 200 $81   $95,287,273 77
Aug 12, 2010 - $16,987 +5% +177% 200 $85   $95,304,260 78
Aug 13, 2010 - $7,713 -55% -66% 81 $95   $95,311,973 79
Aug 14, 2010 - $9,573 +24% -69% 81 $118   $95,321,546 80
Aug 15, 2010 - $7,391 -23% -70% 81 $91   $95,328,937 81
Aug 16, 2010 - $4,497 -39% -68% 81 $56   $95,333,434 82
Aug 17, 2010 - $5,017 +12% -71% 81 $62   $95,338,451 83
Aug 18, 2010 - $4,508 -10% -72% 81 $56   $95,342,959 84
Aug 19, 2010 - $4,733 +5% -72% 81 $58   $95,347,692 85

Weekly Box Office Performance

DateRankGross% ChangeTheatersPer TheaterTotal GrossWeek
May 21, 2010 4 $14,208,097   3,445 $4,124   $14,208,097 1
May 28, 2010 2 $46,575,987 +228% 3,445 $13,520   $60,784,084 2
Jun 4, 2010 5 $18,436,397 -60% 3,445 $5,352   $79,220,481 3
Jun 11, 2010 8 $8,538,595 -54% 2,750 $3,105   $87,759,076 4
Jun 18, 2010 11 $4,094,194 -52% 1,680 $2,437   $91,853,270 5
Jun 25, 2010 15 $1,841,499 -55% 901 $2,044   $93,694,769 6
Jul 2, 2010 16 $798,209 -57% 355 $2,248   $94,492,978 7
Jul 9, 2010 28 $343,209 -57% 156 $2,200   $94,836,187 8
Jul 16, 2010 31 $171,257 -50% 97 $1,766   $95,007,444 9
Jul 23, 2010 38 $101,160 -41% 69 $1,466   $95,108,604 10
Jul 30, 2010 47 $52,780 -48% 42 $1,257   $95,161,384 11
Aug 6, 2010 36 $142,876 +171% 200 $714   $95,304,260 12
Aug 13, 2010 53 $43,432 -70% 81 $536   $95,347,692 13

International Cumulative Box Office Records


Worldwide Cumulative Box Office Records


Weekly US DVD Sales

DateRankUnits
this
Week
% ChangeTotal
Units
Spending
this
Week
Total
Spending
Weeks
in
Release
Oct 31, 20101747,046 747,046$12,692,312$12,692,3121
Nov 7, 20104200,320-73% 947,366$3,403,437$16,095,7492
Nov 14, 20101096,276-52% 1,043,642$1,443,177$17,538,9263
Nov 21, 20102455,492-42% 1,099,134$883,433$18,422,3594
Nov 28, 201019312,077+462% 1,411,211$3,320,499$21,742,8585
Dec 5, 201020121,902-61% 1,533,113$1,801,712$23,544,5706
Dec 12, 20102888,464-27% 1,621,577$1,332,268$24,876,8387

Weekly US Blu-ray Sales

DateRankUnits
this
Week
% ChangeTotal
Units
Spending
this
Week
Total
Spending
Weeks
in
Release
Oct 31, 2010184,441 84,441$2,161,690$2,161,6901
Nov 7, 20101116,086-81% 100,527$402,001$2,563,6912
Nov 14, 20101511,641-28% 112,168$239,333$2,803,0243

Our DVD and Blu-ray sales estimates are based on weekly retail surveys, which we use to build a weekly market share estimate for each title we are tracking. The market share is converted into a weekly sales estimate based on industry reports on the overall size of the market, including reports published in Media Play News.

For example, if our weekly retail survey estimates that a particular title sold 1% of all units that week, and the industry reports sales of 1,500,000 units in total, we will estimate 15,000 units were sold of that title. The consumer spending estimate is based on the average sales price for the title in the retailers we survey.

We refine our estimates from week to week as more data becomes available. In particular, we adjust weekly sales figures for the quarter once the total market estimates are published by the Digital Entertainment Group. Figures will therefore fluctuate each week, and totals for individual titles can go up or down as we update our estimates.

Because sales figures are estimated based on sampling, they will be more accurate for higher-selling titles.

Full financial estimates for this film, including domestic and international box office, video sales, video rentals, TV and ancillary revenue are available through our research services. For more information, please contact us at research@the-numbers.com.

Leading Cast

Sarah Jessica Parker    Carrie Bradshaw
Kim Cattrall    Samantha Jones
Kristin Davis    Charlotte York Goldenblatt
Cynthia Nixon    Miranda Hobbes

Supporting Cast

Minglie Chen    Bergodorf Salesgirl
Chris Noth    Mr. Big
David Eigenberg    Steve
Evan Handler    Harry
Alexandra Fong    Lilly
Parker Fong    Lily
Mario Cantone    Anthony
Willie Garson    Stanford
Noah Mills    Nicky
Liza Minnelli    Liza Minnelli
Billy Stritch    Band Leader
Nadine Isenegger    Liza Dancer
Natalie Lomonte    Liza Dancer
Michael T. Weiss    Handsome Man at Wedding
Kelli OHara    Ellen
David Alan Basche    David
Viola Harris    Gloria Batch
Gerry Vichi    Leo Blatch
Kamilah Marshall    Bewitched Singer #1
Shayna Steele    Bewitched Singer #2
Jordan Ballard    Bewitched Singer #3
Norm Lewis    Reginald
Manuel Herrera    Sergio
Alexandra Carl    Waitress At Inn
Liliana Pizzuto    Rose
Sabrina Pizzuto    Rose
Savanna Mae Dezio    Rose
Sienna Cheryl Dezio    Rose
Alice Eve    Erin
Lynn Cohen    Magda
Joseph Pupo    Brady
Ron White    Tom
Selenis Leyva    Teacher
Condola Rashad    Meghan
Tim Gunn    Tim Gunn
Jason Lewis    Smith
Jennifer Ferrin    Patience
Kevin Brown    Usher
Neal Bledsoe    Kevin
Miley Cyrus    Miley Cyrus
Art Malik    Shiekh Khalid
Dhafer LAbidine    Mahmud
Penélope Cruz    Carmen Garcia Carrion
Deepa Purohit    Stewardess #1
Nicole Shalhoub    Stewardess #2
Chriselle Almeida    Stewardess #3
Fatima Nouali    Security Woman #1
Meryem Zaimi    Security Woman #2
Omid Djalili    Mr. Safir
Raza Jaffrey    Butler Gaurau
Walton Nunez    Butler Abdul
Akhmiss Abdelmalek    Butler Adman
Najat Khair Allah    Real Housewife of Abu Dhabi
Azzedine Riyad    Shifty Man
Abdessalam Bouhasni    Butler Resir
Mohamed Belafkih    Shoe Salesman
John Corbett    Aidan
Max Ryan    Rikard Spirt
Daoud Heidami    Abed
Alexander Wraith    Nightclub Waiter
Adesola Osakalumi    Nightclub DJ #1
Nnamudi Amobi    Nightclub DJ #2
Tory Ross    Singer #1
Ronica Reddick    Singer #3
Moutaouakil Mohammed    Outraged Man
Jamal Selmaoui    Security Guard #1
Hniny Mostapha    Security Guard #2
Waleed Zuaiter    Shihab
Piter Marek    Khalil
Tarek Moussa    Omar
Abderrahim Daris    Angry Old Man #1
Mohamed Kafi    Angry Man #2
Belmjahed Abdelhak    Angry Man #4
Mustafa Alyassri    Angry Man #5
Sultan Alyassri    Angry Man #6
Goldy Notay    Basimah
Anoush Nevart    Jihan
Marjan Neshat    Stewardess #4
Jimmy Palumbo    William The Doorman
Jack O'Brien    New Firm Law Partner
Megan Boone    Allie
Raya Meddine    Annesha
Antony Bunsee    Beydoun
Adil Louchgui    Angry Man #3
Zohra Sadiki    Outraged Woman
Loretta Ables Sayre    Singer #2

For a description of the different acting role types we use to categorize acting perfomances, see our Glossary.

Production and Technical Credits

Michael Patrick King    Director
Michael Patrick King    Producer
Sarah Jessica Parker    Producer
Darren Star    Producer
John Melfi    Producer
Toby Emmerich    Executive Producer
Richard Brener    Executive Producer
Marcus Viscidi    Executive Producer
Michael Patrick King    Screenwriter
Candace Bushnell    Based on characters from the novel by
Mike Topoozian    Assistant Director
Sheena Duggal    Visual Effects Designer

The bold credits above the line are the "above-the-line" credits, the other the "below-the-line" credits.

DVD Sales: The Toys are Back Indeed

November 16th, 2010

Toy Story 3 dominated the new releases and this week's sales chart with 3.86 million units sold and $73.10 million in revenue. After just five days of sales, it is already in the top ten for 2010 and by now it might already be in the top three. We will find out next week when the numbers are in. More...

DVD Sales: New Releases are Not Very Sexy

November 9th, 2010

New releases again failed to make much of an impact on this week's sale chart with only three placing in the top 30. However, one of those, Sex and the City 2, did take top spot with 989,000 units and $16.81 million during its opening week. This is weaker than its predecessor opened with, but in line with expectations, more or less. More...

DVD and Blu-ray Releases for October 26th, 2010

October 25th, 2010

Not exactly a busy week on the home market, as the biggest box office hit making its debut this week is Sex and the City 2, which I think is fair to call a disappointment at the box office. That doesn't mean there are no DVDs / Blu-rays that are worth picking up, including Winter's Bone on Blu-ray, which is this week's Pick of the Week. More...

International Details: Shrek Stuck in Second

July 18th, 2010

Shrek Forever After remained in second place with a hearty $56.42 million on 6,987 screens in 41 markets for a total of $209.55 million internationally and $443.33 worldwide. There was some excellent news this week, as the film opened in first place in Brazil with $6.86 million on 658 screens, which is an all-time record in that market for an animated film. Meanwhile in Spain it opened with $4.12 million on 748 screens over the weekend and $4.97 million in total, but Shrek the Third made more than $7.5 million during its opening three years ago. Finally, it opened atop Poland with $2.73 million on 235 screens. Poland isn't normally considered a major market, but when it comes to animated films, it usually is. As far as holdovers go, it held on extremely well in South Korea, down just 20% to $4.66 million on 566 screens over the weekend for a total of $12.81 million after two. On the other hand, it was down nearly 50% in the U.K. To $6.88 million on 537 screens over the weekend and $25.81 million after two. More...

International Details: Shrek's Expansion is Taking Forever

July 11th, 2010

In an age of day-and-date global releases, Shrek Forever After is taking the slow route. This week it opened in a number of major markets, which propelled it into second place with $42.57 million on 4,484 screens in 25 markets for a total of $137.12 million internationally and $369.40 million worldwide. In the U.K. it opened with $13.56 million on 539 screens, which was easily enough for first place. However, its predecessor made $33.45 million during its opening three years ago. Ouch. In France it made $10.77 million on 842 screens, down from $13.05 million. South Korea produced $6.37 million on 627 screens, including midweek numbers, down from $10.74 million. Finally, in Germany it made $5.11 million on 767 screens, down from $7.84 million. The film is still a major hit and will have no trouble earning a profit; however, it is still the weakest in the franchise when you look at ticket sales. More...

International Details: Knight has Bright Start

July 4th, 2010

Knight and Day started its international run in second place with $12.42 million on 2241 screens in 12 markets. It opened in first place in Russia with $3.33 million on 949 screens, while it also took top spot in South Korea with $3.04 million on 565 screens over the weekend and $3.76 million in total. Next up for the film is the U.K. this weekend, while it has major market openings right till October when it debuts in Japan. More...

International Details: A-Team Earns a B-Grade

June 26th, 2010

The A-Team climbed to second place with $13.97 million on 4929 screens in 48 markets for a total of $34.74 million. New openings this past weekend include France, where it made $3.05 million on 621 screens. On the one hand, that was enough for first place. On the other hand, that's not a particularly strong start, especially for a summer blockbuster. It was only half has much as Prince of Persia opened with, for instance. In Italy it had a similar result with a first place, $1.11 million opening on 354 screens. That said, if it can earn half of what Prince of Persia does, then The A-Team will end its run with more than $100 million internationally and close to $200 million worldwide. As long as it is a hit on the home market, that will be enough to show a profit eventually, particularly if you take into account increased DVD sales for the TV series it is based on. More...

International Top of the Chart: No A-List New Releases

June 16th, 2010

There were no new releases that dominated the international box office, which allowed Sex and the City 2 to remain in first place with $23.86 million on 7204 screens in 58 markets for a total of $133.04 million internationally and $217.70 million worldwide. The film opened in South Korea, but bombed with just $676,000 on 303 screens over the weekend and $856,000 in total. On the other hand, it remained in first place in the U.K. with $2.19 million on 542 screens over the weekend for a total of $25.59 million after three weeks of release. This film might not make as much worldwide as the original made internationally, but $250 million at the global box office should still be enough to show a profit sometime during the home market. However, don't expect the franchise to be stretched to a trilogy. More...

International Top of the Chart: Sex Supplants Persia on Top

June 9th, 2010

Sex and the City 2 expanded worldwide this week, climbing into top spot with $40.04 million on 7010 screens in 51 markets for a total of $88.68 million internationally. It's biggest opening was in Australia where it earned an easy first place with $7.6 million on 562 screens, including previews. This may seem impressive at first glance; after all, it's equivalent to an $80 million opening here. However, the original made as much when it opened there two years ago, so this is weaker than expected, as internationally the film had been showing strong growth compared to its predecessor in many markets. More...

Time to Panic?

June 8th, 2010

Well, that was bad. After the worst Memorial Day long weekend in nearly two decades (at least in terms of tickets sold) we had another weekend full of disappointing new releases. The overall box office was $129 million, which was down 15% from last weekend. Since it is a post-holiday weekend, this drop-off is not surprising. However, it was also down 22% from the same weekend last year, which is the third weekend in a row where we've seen double-digit declines year-over-year. Year-to-date, 2010 is still ahead of 2009, but the lead has shrunk to less than 4% at $4.47 billion to $4.31 billion. More...

International Details: Sex Debuts in Second

June 6th, 2010

Sex and the City 2 started its international run in second place with $23.98 million on 2739 screens in 18 markets for a total opening of $27.11 million. The film's biggest opening came in the U.K., where it made $8.93 million on 530 screens, 24% more than the original's opening. It had the biggest opening of the year in Germany with $5.90 million on 736 screens over the weekend for a total of $7.72 million. This was 23% higher than the original managed. On the other hand, it only saw 4% growth in Italy, with $2.4 million on 499 screens. This is not enough to keep pace with inflation. However, it is still better than it managed here. More...

Will May's Slump Continue into June?

June 3rd, 2010

With May over and not a single wide release beating expectations, the beginning of June can be looked upon with joy or trepidation. On the one hand, maybe we can put May behind us and move on. On the other hand, perhaps the slump will just continue and make matters worse. It is unlikely that any of the new releases will keep up with last year's champion, The Hangover. But perhaps the combined efforts of all four new releases will top the combined efforts of the three wide releases from last year. While there is no likely breakout hit like we had last year, four films have a legitimate shot at top spot. More...

Contest: Sex (and the City) Sells: Winning Announcement

June 2nd, 2010

The winners of our Sex (and the City) Sells contest were determined and they are... More...

Sex Doesn't Sell, Persia is Prince Among Kings

June 2nd, 2010

May is over, and not a moment too soon. I remember at the beginning of last month that a lot of people were suggesting this was going to be the highest grossing summer of all time and that May was going to be the highest grossing month of all time. Since this summer is a weekend shorter than most and this missing weekend was at the beginning of May, this was never going to happen. However, now that the month is over, we can see just how unrealistic those predictions were. Even Memorial Day long weekend wasn't enough as the total box office take was $152 million over three days and $193 million over four. Compared to last week, this was up just over 1%. While any increase is welcome, this it hardly a reason to celebrate. Compared to last Memorial Day, this was down 14% over three days and 13% over four. Not good. Year-to-date, 2010 is still ahead of 2009, but the lead has been cut to 4.7% at $4.30 billion to $4.10 billion. Perhaps it's not quite time to hit the panic button, but I'm starting to do warm up exercises for when running around in a panic will be required. More...

3-Day Weekend Estimates: Shrek Triumphs Over Carrie and Friends

May 30th, 2010

A weaker-than-expected debut by Sex and the City 2 will leave Shrek Forever After the comfortable winner over Memorial Day Weekend, according to studio estimates released on Sunday. Shrek's 3-day projected gross is $43.345 million, which takes it to $133.1 million after ten days. That's not, in itself, a spectacular result, since it's a decline of 39% from a soft-ish opening weekend on one of the biggest box office weekends of the year, but it puts the ogre movie over $10 million ahead of Sex over three days -- a lead that will get bigger once Monday's numbers are in. More...

Sex Starts Early on Memorial Day

May 28th, 2010

Memorial Day long weekend started early with the midnight release of Sex and the City 2, but it's not the only saturation level release debuting this weekend. With the weakness shown last weekend by Shrek Forever After, the industry is looking forward with a bit of trepidation. Should both of these stumble, the narrative going forward will be quite negative, as none of the May releases will have excelled. This time last year, Up opened with close to $70 million. I don't think either film will match that, especially over three days. But their combined strength will hopefully give 2010 a boost at the box office. More...

Contest: Sex (and the City) Sells

May 21st, 2010

There are two saturation-level releases next week, but while Prince of Persia: Sands of Time is reportedly opening in more theaters, I think Sex and the City 2 will open bigger. (I also think it could collapse faster. Call it the Fangirl Effect.) Regardless, it is the target film for this week's box office prediction contest. In order to win, one must simply predict the opening weekend box office number for Sex and the City 2. Whoever comes the closest to predicting the film's opening 3-day weekend box office (Friday to Sunday), without going over, will win a copy of My Wife and Kids: Season Two on DVD. Meanwhile, whoever comes the closest to predicting the film's opening 3-day weekend box office (Friday to Sunday), without going under, will win a copy of Music Makers: Ballad in Blue on DVD. Entries must be received by 10 a.m., Pacific Time on Friday to be eligible, so don't delay! More...

2010 Preview: May

May 1st, 2010

It's summertime! April started off okay, but ended with a thud. In fact, How to Train Your Dragon was arguably the biggest box office draw of the month, and it opened in March. That said, it's May, and that means there's a clean slate for the box office, as even under the best of circumstances holdovers mean very little at the beginning of the month. As long as the overall box office is healthy, we should be fine. And given the number of $100 million hits that have opened in 2010 so far, plus the $300 million hit that is Alice in Wonderland, I think it is fair to say that we will be fine. The real question is how well May 2010 will compare to last year, when we had six $100 million movies including two that reached $200 million. This time around there's one less weekend, so we will need help from some of the counter programming to match that number. Since there are only three films that you could call counter programming, this could be a problem. More...


  1. Summary
  2. News
  3. Box Office
  4. International
  5. Video Sales
  6. Full Financials
  7. Cast & Crew
  8. Trailer

Synopsis

What happens after you say "I do?" Life is everything the ladies ever wished it to be, but it wouldn't be "Sex and the City" if life didn't hold a few more surprises... this time in the form of a glamorous, sun-drenched adventure that whisks the women away from New York to one of the most luxurious, exotic and vivid places on earth, where there's something mysterious around every corner. It's an escape that comes exactly at the right moment for the four friends, who are finding themselves in - and fighting against - the traditional roles of marriage, motherhood and more.

Metrics

Opening Weekend:$31,001,870 (32.5% of total gross)
Legs:3.08 (domestic box office/biggest weekend)
Domestic Share:32.4% (domestic box office/worldwide)
Production Budget:$95,000,000 (worldwide box office is 3.1 times production budget)
Theater counts:3,445 opening theaters/3,445 max. theaters, 3.8 weeks average run per theater
Infl. Adj. Dom. BO $130,272,257

Latest Ranking on Cumulative Box Office Lists


Watch Now On

Amazon VOD:Amazon
iTunes:iTunes
Google Play:Google Play
Netflix:Netflix, Netflix, Netflix, Netflix

Movie Details

Domestic Releases: May 27th, 2010 (Wide) by Warner Bros.
Video Release: October 26th, 2010 by New Line Home Video
MPAA Rating: R for some strong sexual content and language
(Rating bulletin 2117, 4/21/2010)
Running Time: 146 minutes
Franchise: Sex and the City
Comparisons: vs. Sex and the City
Create your own comparison chart…
Keywords: Relationship Advice, Romance, Relationships Gone Wrong, Comedy Drama, Set in New York City, Set in New York
Source:Based on TV
Genre:Comedy
Production Method:Live Action
Creative Type:Contemporary Fiction
Production/Financing Companies: New Line Cinema, HBO Films, Village Roadshow Productions, Darren Star
Production Countries: United States
Languages: English

Ranking on other Records and Milestones

RecordRankAmountChart
Date
Days In
Release
Top Based on TV Weekend Domestic 51 $31,001,870 May 28, 2010 4
Top Comedy Weekend Domestic 87 $31,001,870 May 28, 2010 4
Memorial Day (All Movies, 3-Day) 47 $31,001,870 May 28, 2010 4
Memorial Day (All Movies, 3-Day, Inflation Adjusted) 66 $43,182,578 May 28, 2010 4
Memorial Day (All Movies, 4-Day, Fri-Mon) 47 $36,835,353 May 28, 2010 4
Memorial Day (All Movies, 4-Day, Fri-Mon, Inflation Adjusted) 50 $51,308,046 May 28, 2010 4
Memorial Day (Opening, 3-Day) 32 $31,001,870 May 28, 2010 4
Memorial Day (Opening, 3-Day, Inflation Adjusted) 45 $43,182,578 May 28, 2010 4
Memorial Day (Opening, 4-Day, Fri-Mon) 31 $36,835,353 May 28, 2010 4
Memorial Day (Opening, 4-Day, Fri-Mon, Inflation Adjusted) 33 $51,308,046 May 28, 2010 4
Biggest Domestic Thursday 58 $14,208,097 May 27, 2010 1

Leading Cast

Sarah Jessica Parker    Carrie Bradshaw
Kim Cattrall    Samantha Jones
Kristin Davis    Charlotte York Goldenblatt
Cynthia Nixon    Miranda Hobbes

Supporting Cast

Minglie Chen    Bergodorf Salesgirl
Chris Noth    Mr. Big
David Eigenberg    Steve
Evan Handler    Harry
Alexandra Fong    Lilly
Parker Fong    Lily
Mario Cantone    Anthony
Willie Garson    Stanford
Noah Mills    Nicky
Liza Minnelli    Liza Minnelli
Billy Stritch    Band Leader
Nadine Isenegger    Liza Dancer
Natalie Lomonte    Liza Dancer
Michael T. Weiss    Handsome Man at Wedding
Kelli OHara    Ellen
David Alan Basche    David
Viola Harris    Gloria Batch
Gerry Vichi    Leo Blatch
Kamilah Marshall    Bewitched Singer #1
Shayna Steele    Bewitched Singer #2
Jordan Ballard    Bewitched Singer #3
Norm Lewis    Reginald
Manuel Herrera    Sergio
Alexandra Carl    Waitress At Inn
Liliana Pizzuto    Rose
Sabrina Pizzuto    Rose
Savanna Mae Dezio    Rose
Sienna Cheryl Dezio    Rose
Alice Eve    Erin
Lynn Cohen    Magda
Joseph Pupo    Brady
Ron White    Tom
Selenis Leyva    Teacher
Condola Rashad    Meghan
Tim Gunn    Tim Gunn
Jason Lewis    Smith
Jennifer Ferrin    Patience
Kevin Brown    Usher
Neal Bledsoe    Kevin
Miley Cyrus    Miley Cyrus
Art Malik    Shiekh Khalid
Dhafer LAbidine    Mahmud
Penélope Cruz    Carmen Garcia Carrion
Deepa Purohit    Stewardess #1
Nicole Shalhoub    Stewardess #2
Chriselle Almeida    Stewardess #3
Fatima Nouali    Security Woman #1
Meryem Zaimi    Security Woman #2
Omid Djalili    Mr. Safir
Raza Jaffrey    Butler Gaurau
Walton Nunez    Butler Abdul
Akhmiss Abdelmalek    Butler Adman
Najat Khair Allah    Real Housewife of Abu Dhabi
Azzedine Riyad    Shifty Man
Abdessalam Bouhasni    Butler Resir
Mohamed Belafkih    Shoe Salesman
John Corbett    Aidan
Max Ryan    Rikard Spirt
Daoud Heidami    Abed
Alexander Wraith    Nightclub Waiter
Adesola Osakalumi    Nightclub DJ #1
Nnamudi Amobi    Nightclub DJ #2
Tory Ross    Singer #1
Ronica Reddick    Singer #3
Moutaouakil Mohammed    Outraged Man
Jamal Selmaoui    Security Guard #1
Hniny Mostapha    Security Guard #2
Waleed Zuaiter    Shihab
Piter Marek    Khalil
Tarek Moussa    Omar
Abderrahim Daris    Angry Old Man #1
Mohamed Kafi    Angry Man #2
Belmjahed Abdelhak    Angry Man #4
Mustafa Alyassri    Angry Man #5
Sultan Alyassri    Angry Man #6
Goldy Notay    Basimah
Anoush Nevart    Jihan
Marjan Neshat    Stewardess #4
Jimmy Palumbo    William The Doorman
Jack O'Brien    New Firm Law Partner
Megan Boone    Allie
Raya Meddine    Annesha
Antony Bunsee    Beydoun
Adil Louchgui    Angry Man #3
Zohra Sadiki    Outraged Woman
Loretta Ables Sayre    Singer #2

For a description of the different acting role types we use to categorize acting perfomances, see our Glossary.

Production and Technical Credits

Michael Patrick King    Director
Michael Patrick King    Producer
Sarah Jessica Parker    Producer
Darren Star    Producer
John Melfi    Producer
Toby Emmerich    Executive Producer
Richard Brener    Executive Producer
Marcus Viscidi    Executive Producer
Michael Patrick King    Screenwriter
Candace Bushnell    Based on characters from the novel by
Mike Topoozian    Assistant Director
Sheena Duggal    Visual Effects Designer

The bold credits above the line are the "above-the-line" credits, the other the "below-the-line" credits.

DVD Sales: The Toys are Back Indeed

November 16th, 2010

Toy Story 3 dominated the new releases and this week's sales chart with 3.86 million units sold and $73.10 million in revenue. After just five days of sales, it is already in the top ten for 2010 and by now it might already be in the top three. We will find out next week when the numbers are in. More...

DVD Sales: New Releases are Not Very Sexy

November 9th, 2010

New releases again failed to make much of an impact on this week's sale chart with only three placing in the top 30. However, one of those, Sex and the City 2, did take top spot with 989,000 units and $16.81 million during its opening week. This is weaker than its predecessor opened with, but in line with expectations, more or less. More...

DVD and Blu-ray Releases for October 26th, 2010

October 25th, 2010

Not exactly a busy week on the home market, as the biggest box office hit making its debut this week is Sex and the City 2, which I think is fair to call a disappointment at the box office. That doesn't mean there are no DVDs / Blu-rays that are worth picking up, including Winter's Bone on Blu-ray, which is this week's Pick of the Week. More...

International Details: Shrek Stuck in Second

July 18th, 2010

Shrek Forever After remained in second place with a hearty $56.42 million on 6,987 screens in 41 markets for a total of $209.55 million internationally and $443.33 worldwide. There was some excellent news this week, as the film opened in first place in Brazil with $6.86 million on 658 screens, which is an all-time record in that market for an animated film. Meanwhile in Spain it opened with $4.12 million on 748 screens over the weekend and $4.97 million in total, but Shrek the Third made more than $7.5 million during its opening three years ago. Finally, it opened atop Poland with $2.73 million on 235 screens. Poland isn't normally considered a major market, but when it comes to animated films, it usually is. As far as holdovers go, it held on extremely well in South Korea, down just 20% to $4.66 million on 566 screens over the weekend for a total of $12.81 million after two. On the other hand, it was down nearly 50% in the U.K. To $6.88 million on 537 screens over the weekend and $25.81 million after two. More...

International Details: Shrek's Expansion is Taking Forever

July 11th, 2010

In an age of day-and-date global releases, Shrek Forever After is taking the slow route. This week it opened in a number of major markets, which propelled it into second place with $42.57 million on 4,484 screens in 25 markets for a total of $137.12 million internationally and $369.40 million worldwide. In the U.K. it opened with $13.56 million on 539 screens, which was easily enough for first place. However, its predecessor made $33.45 million during its opening three years ago. Ouch. In France it made $10.77 million on 842 screens, down from $13.05 million. South Korea produced $6.37 million on 627 screens, including midweek numbers, down from $10.74 million. Finally, in Germany it made $5.11 million on 767 screens, down from $7.84 million. The film is still a major hit and will have no trouble earning a profit; however, it is still the weakest in the franchise when you look at ticket sales. More...

International Details: Knight has Bright Start

July 4th, 2010

Knight and Day started its international run in second place with $12.42 million on 2241 screens in 12 markets. It opened in first place in Russia with $3.33 million on 949 screens, while it also took top spot in South Korea with $3.04 million on 565 screens over the weekend and $3.76 million in total. Next up for the film is the U.K. this weekend, while it has major market openings right till October when it debuts in Japan. More...

International Details: A-Team Earns a B-Grade

June 26th, 2010

The A-Team climbed to second place with $13.97 million on 4929 screens in 48 markets for a total of $34.74 million. New openings this past weekend include France, where it made $3.05 million on 621 screens. On the one hand, that was enough for first place. On the other hand, that's not a particularly strong start, especially for a summer blockbuster. It was only half has much as Prince of Persia opened with, for instance. In Italy it had a similar result with a first place, $1.11 million opening on 354 screens. That said, if it can earn half of what Prince of Persia does, then The A-Team will end its run with more than $100 million internationally and close to $200 million worldwide. As long as it is a hit on the home market, that will be enough to show a profit eventually, particularly if you take into account increased DVD sales for the TV series it is based on. More...

International Top of the Chart: No A-List New Releases

June 16th, 2010

There were no new releases that dominated the international box office, which allowed Sex and the City 2 to remain in first place with $23.86 million on 7204 screens in 58 markets for a total of $133.04 million internationally and $217.70 million worldwide. The film opened in South Korea, but bombed with just $676,000 on 303 screens over the weekend and $856,000 in total. On the other hand, it remained in first place in the U.K. with $2.19 million on 542 screens over the weekend for a total of $25.59 million after three weeks of release. This film might not make as much worldwide as the original made internationally, but $250 million at the global box office should still be enough to show a profit sometime during the home market. However, don't expect the franchise to be stretched to a trilogy. More...

International Top of the Chart: Sex Supplants Persia on Top

June 9th, 2010

Sex and the City 2 expanded worldwide this week, climbing into top spot with $40.04 million on 7010 screens in 51 markets for a total of $88.68 million internationally. It's biggest opening was in Australia where it earned an easy first place with $7.6 million on 562 screens, including previews. This may seem impressive at first glance; after all, it's equivalent to an $80 million opening here. However, the original made as much when it opened there two years ago, so this is weaker than expected, as internationally the film had been showing strong growth compared to its predecessor in many markets. More...

Time to Panic?

June 8th, 2010

Well, that was bad. After the worst Memorial Day long weekend in nearly two decades (at least in terms of tickets sold) we had another weekend full of disappointing new releases. The overall box office was $129 million, which was down 15% from last weekend. Since it is a post-holiday weekend, this drop-off is not surprising. However, it was also down 22% from the same weekend last year, which is the third weekend in a row where we've seen double-digit declines year-over-year. Year-to-date, 2010 is still ahead of 2009, but the lead has shrunk to less than 4% at $4.47 billion to $4.31 billion. More...

International Details: Sex Debuts in Second

June 6th, 2010

Sex and the City 2 started its international run in second place with $23.98 million on 2739 screens in 18 markets for a total opening of $27.11 million. The film's biggest opening came in the U.K., where it made $8.93 million on 530 screens, 24% more than the original's opening. It had the biggest opening of the year in Germany with $5.90 million on 736 screens over the weekend for a total of $7.72 million. This was 23% higher than the original managed. On the other hand, it only saw 4% growth in Italy, with $2.4 million on 499 screens. This is not enough to keep pace with inflation. However, it is still better than it managed here. More...

Will May's Slump Continue into June?

June 3rd, 2010

With May over and not a single wide release beating expectations, the beginning of June can be looked upon with joy or trepidation. On the one hand, maybe we can put May behind us and move on. On the other hand, perhaps the slump will just continue and make matters worse. It is unlikely that any of the new releases will keep up with last year's champion, The Hangover. But perhaps the combined efforts of all four new releases will top the combined efforts of the three wide releases from last year. While there is no likely breakout hit like we had last year, four films have a legitimate shot at top spot. More...

Contest: Sex (and the City) Sells: Winning Announcement

June 2nd, 2010

The winners of our Sex (and the City) Sells contest were determined and they are... More...

Sex Doesn't Sell, Persia is Prince Among Kings

June 2nd, 2010

May is over, and not a moment too soon. I remember at the beginning of last month that a lot of people were suggesting this was going to be the highest grossing summer of all time and that May was going to be the highest grossing month of all time. Since this summer is a weekend shorter than most and this missing weekend was at the beginning of May, this was never going to happen. However, now that the month is over, we can see just how unrealistic those predictions were. Even Memorial Day long weekend wasn't enough as the total box office take was $152 million over three days and $193 million over four. Compared to last week, this was up just over 1%. While any increase is welcome, this it hardly a reason to celebrate. Compared to last Memorial Day, this was down 14% over three days and 13% over four. Not good. Year-to-date, 2010 is still ahead of 2009, but the lead has been cut to 4.7% at $4.30 billion to $4.10 billion. Perhaps it's not quite time to hit the panic button, but I'm starting to do warm up exercises for when running around in a panic will be required. More...

3-Day Weekend Estimates: Shrek Triumphs Over Carrie and Friends

May 30th, 2010

A weaker-than-expected debut by Sex and the City 2 will leave Shrek Forever After the comfortable winner over Memorial Day Weekend, according to studio estimates released on Sunday. Shrek's 3-day projected gross is $43.345 million, which takes it to $133.1 million after ten days. That's not, in itself, a spectacular result, since it's a decline of 39% from a soft-ish opening weekend on one of the biggest box office weekends of the year, but it puts the ogre movie over $10 million ahead of Sex over three days -- a lead that will get bigger once Monday's numbers are in. More...

Sex Starts Early on Memorial Day

May 28th, 2010

Memorial Day long weekend started early with the midnight release of Sex and the City 2, but it's not the only saturation level release debuting this weekend. With the weakness shown last weekend by Shrek Forever After, the industry is looking forward with a bit of trepidation. Should both of these stumble, the narrative going forward will be quite negative, as none of the May releases will have excelled. This time last year, Up opened with close to $70 million. I don't think either film will match that, especially over three days. But their combined strength will hopefully give 2010 a boost at the box office. More...

Contest: Sex (and the City) Sells

May 21st, 2010

There are two saturation-level releases next week, but while Prince of Persia: Sands of Time is reportedly opening in more theaters, I think Sex and the City 2 will open bigger. (I also think it could collapse faster. Call it the Fangirl Effect.) Regardless, it is the target film for this week's box office prediction contest. In order to win, one must simply predict the opening weekend box office number for Sex and the City 2. Whoever comes the closest to predicting the film's opening 3-day weekend box office (Friday to Sunday), without going over, will win a copy of My Wife and Kids: Season Two on DVD. Meanwhile, whoever comes the closest to predicting the film's opening 3-day weekend box office (Friday to Sunday), without going under, will win a copy of Music Makers: Ballad in Blue on DVD. Entries must be received by 10 a.m., Pacific Time on Friday to be eligible, so don't delay! More...

2010 Preview: May

May 1st, 2010

It's summertime! April started off okay, but ended with a thud. In fact, How to Train Your Dragon was arguably the biggest box office draw of the month, and it opened in March. That said, it's May, and that means there's a clean slate for the box office, as even under the best of circumstances holdovers mean very little at the beginning of the month. As long as the overall box office is healthy, we should be fine. And given the number of $100 million hits that have opened in 2010 so far, plus the $300 million hit that is Alice in Wonderland, I think it is fair to say that we will be fine. The real question is how well May 2010 will compare to last year, when we had six $100 million movies including two that reached $200 million. This time around there's one less weekend, so we will need help from some of the counter programming to match that number. Since there are only three films that you could call counter programming, this could be a problem. More...

Compare this performance with other movies…

Domestic Cumulative Box Office Records

Weekend Box Office Performance

DateRankGross% ChangeTheatersPer TheaterTotal GrossWeek
May 28, 2010 2 $31,001,870   3,445 $8,999   $45,209,967 1
Jun 4, 2010 5 $12,344,303 -60% 3,445 $3,583   $73,128,387 2
Jun 11, 2010 8 $5,438,345 -56% 2,750 $1,978   $84,658,826 3
Jun 18, 2010 11 $2,411,025 -56% 1,680 $1,435   $90,170,101 4
Jun 25, 2010 12 $1,219,345 -49% 901 $1,353   $93,072,615 5
Jul 2, 2010 18 $382,173 -69% 355 $1,077   $94,076,942 6
Jul 9, 2010 27 $208,711 -45% 156 $1,338   $94,701,689 7
Jul 16, 2010 32 $100,469 -52% 97 $1,036   $94,936,656 8
Jul 23, 2010 38 $56,278 -44% 69 $816   $95,063,722 9
Jul 30, 2010 49 $28,136 -50% 42 $670   $95,136,740 10
Aug 6, 2010 35 $78,013 +177% 200 $390   $95,239,397 11
Aug 13, 2010 54 $24,677 -68% 81 $305   $95,328,937 12

Daily Box Office Performance

DateRankGross%YD%LWTheatersPer TheaterTotal GrossDays
May 26, 2010 P $3,000,000     0     $3,000,000  
May 27, 2010 1 $14,208,097     2,125 $6,686   $14,208,097 1
May 28, 2010 1 $12,926,288 -9%   3,445 $3,752   $27,134,385 2
May 29, 2010 3 $10,012,814 -23%   3,445 $2,906   $37,147,199 3
May 30, 2010 3 $8,062,768 -19%   3,445 $2,340   $45,209,967 4
May 31, 2010 3 $5,833,483 -28%   3,445 $1,693   $51,043,450 5
Jun 1, 2010 2 $3,459,204 -41%   3,445 $1,004   $54,502,654 6
Jun 2, 2010 2 $3,214,157 -7%   3,445 $933   $57,716,811 7
Jun 3, 2010 2 $3,067,273 -5% -78% 3,445 $890   $60,784,084 8
Jun 4, 2010 4 $4,349,915 +42% -66% 3,445 $1,263   $65,133,999 9
Jun 5, 2010 5 $4,711,535 +8% -53% 3,445 $1,368   $69,845,534 10
Jun 6, 2010 6 $3,282,853 -30% -59% 3,445 $953   $73,128,387 11
Jun 7, 2010 5 $1,427,234 -57% -76% 3,445 $414   $74,555,621 12
Jun 8, 2010 4 $1,644,088 +15% -52% 3,445 $477   $76,199,709 13
Jun 9, 2010 4 $1,558,335 -5% -52% 3,445 $452   $77,758,044 14
Jun 10, 2010 4 $1,462,437 -6% -52% 3,445 $425   $79,220,481 15
Jun 11, 2010 8 $1,868,160 +28% -57% 2,750 $679   $81,088,641 16
Jun 12, 2010 8 $2,099,834 +12% -55% 2,750 $764   $83,188,475 17
Jun 13, 2010 8 $1,470,351 -30% -55% 2,750 $535   $84,658,826 18
Jun 14, 2010 7 $731,346 -50% -49% 2,750 $266   $85,390,172 19
Jun 15, 2010 6 $817,262 +12% -50% 2,750 $297   $86,207,434 20
Jun 16, 2010 6 $818,371 n/c -47% 2,750 $298   $87,025,805 21
Jun 17, 2010 6 $733,271 -10% -50% 2,750 $267   $87,759,076 22
Jun 18, 2010 9 $904,972 +23% -52% 1,680 $539   $88,664,048 23
Jun 19, 2010 11 $979,129 +8% -53% 1,680 $583   $89,643,177 24
Jun 20, 2010 12 $526,924 -46% -64% 1,680 $314   $90,170,101 25
Jun 21, 2010 9 $393,001 -25% -46% 1,680 $234   $90,563,102 26
Jun 22, 2010 9 $478,036 +22% -42% 1,680 $285   $91,041,138 27
Jun 23, 2010 10 $402,122 -16% -51% 1,345 $299   $91,443,260 28
Jun 24, 2010 10 $410,010 +2% -44% 1,345 $305   $91,853,270 29
Jun 25, 2010 12 $389,544 -5% -57% 901 $432   $92,242,814 30
Jun 26, 2010 12 $472,578 +21% -52% 901 $525   $92,715,392 31
Jun 27, 2010 12 $357,223 -24% -32% 901 $396   $93,072,615 32
Jun 28, 2010 12 $192,100 -46% -51% 901 $213   $93,264,715 33
Jun 29, 2010 12 $202,168 +5% -58% 901 $224   $93,466,883 34
Jun 30, 2010 13 $118,436 -41% -71% 475 $249   $93,585,319 35
Jul 1, 2010 13 $109,450 -8% -73% 401 $273   $93,694,769 36
Jul 2, 2010 - $137,316 +25% -65% 355 $387   $93,832,085 37
Jul 3, 2010 - $150,124 +9% -68% 355 $423   $93,982,209 38
Jul 4, 2010 - $94,733 -37% -73% 355 $267   $94,076,942 39
Jul 5, 2010 18 $146,157 +54% -24% 355 $412   $94,223,099 40
Jul 6, 2010 - $86,233 -41% -57% 355 $243   $94,309,332 41
Jul 7, 2010 - $90,244 +5% -24% 355 $254   $94,399,576 42
Jul 8, 2010 15 $93,402 +3% -15% 355 $263   $94,492,978 43
Jul 9, 2010 - $67,439 -28% -51% 156 $432   $94,560,417 44
Jul 10, 2010 - $85,373 +27% -43% 156 $547   $94,645,790 45
Jul 11, 2010 - $55,899 -35% -41% 156 $358   $94,701,689 46
Jul 12, 2010 - $31,486 -44% -78% 156 $202   $94,733,175 47
Jul 13, 2010 - $39,672 +26% -54% 156 $254   $94,772,847 48
Jul 14, 2010 - $31,365 -21% -65% 156 $201   $94,804,212 49
Jul 15, 2010 - $31,975 +2% -66% 156 $205   $94,836,187 50
Jul 16, 2010 - $32,530 +2% -52% 97 $335   $94,868,717 51
Jul 17, 2010 - $36,922 +14% -57% 97 $381   $94,905,639 52
Jul 18, 2010 - $31,017 -16% -45% 97 $320   $94,936,656 53
Jul 19, 2010 - $14,999 -52% -52% 97 $155   $94,951,655 54
Jul 20, 2010 - $20,198 +35% -49% 97 $208   $94,971,853 55
Jul 21, 2010 - $15,943 -21% -49% 97 $164   $94,987,796 56
Jul 22, 2010 - $19,648 +23% -39% 97 $203   $95,007,444 57
Jul 23, 2010 - $17,547 -11% -46% 69 $254   $95,024,991 58
Jul 24, 2010 - $21,294 +21% -42% 69 $309   $95,046,285 59
Jul 25, 2010 - $17,437 -18% -44% 69 $253   $95,063,722 60
Jul 26, 2010 - $9,901 -43% -34% 69 $143   $95,073,623 61
Jul 27, 2010 - $12,104 +22% -40% 69 $175   $95,085,727 62
Jul 28, 2010 - $10,864 -10% -32% 69 $157   $95,096,591 63
Jul 29, 2010 - $12,013 +11% -39% 69 $174   $95,108,604 64
Jul 30, 2010 - $8,130 -32% -54% 42 $194   $95,116,734 65
Jul 31, 2010 - $10,837 +33% -49% 42 $258   $95,127,571 66
Aug 1, 2010 - $9,169 -15% -47% 42 $218   $95,136,740 67
Aug 2, 2010 - $6,274 -32% -37% 42 $149   $95,143,014 68
Aug 3, 2010 - $5,736 -9% -53% 42 $137   $95,148,750 69
Aug 4, 2010 - $6,501 +13% -40% 42 $155   $95,155,251 70
Aug 5, 2010 - $6,133 -6% -49% 42 $146   $95,161,384 71
Aug 6, 2010 - $22,506 +267% +177% 200 $113   $95,183,890 72
Aug 7, 2010 - $30,483 +35% +181% 200 $152   $95,214,373 73
Aug 8, 2010 - $25,024 -18% +173% 200 $125   $95,239,397 74
Aug 9, 2010 - $14,265 -43% +127% 200 $71   $95,253,662 75
Aug 10, 2010 - $17,421 +22% +204% 200 $87   $95,271,083 76
Aug 11, 2010 - $16,190 -7% +149% 200 $81   $95,287,273 77
Aug 12, 2010 - $16,987 +5% +177% 200 $85   $95,304,260 78
Aug 13, 2010 - $7,713 -55% -66% 81 $95   $95,311,973 79
Aug 14, 2010 - $9,573 +24% -69% 81 $118   $95,321,546 80
Aug 15, 2010 - $7,391 -23% -70% 81 $91   $95,328,937 81
Aug 16, 2010 - $4,497 -39% -68% 81 $56   $95,333,434 82
Aug 17, 2010 - $5,017 +12% -71% 81 $62   $95,338,451 83
Aug 18, 2010 - $4,508 -10% -72% 81 $56   $95,342,959 84
Aug 19, 2010 - $4,733 +5% -72% 81 $58   $95,347,692 85

Weekly Box Office Performance

DateRankGross% ChangeTheatersPer TheaterTotal GrossWeek
May 21, 2010 4 $14,208,097   3,445 $4,124   $14,208,097 1
May 28, 2010 2 $46,575,987 +228% 3,445 $13,520   $60,784,084 2
Jun 4, 2010 5 $18,436,397 -60% 3,445 $5,352   $79,220,481 3
Jun 11, 2010 8 $8,538,595 -54% 2,750 $3,105   $87,759,076 4
Jun 18, 2010 11 $4,094,194 -52% 1,680 $2,437   $91,853,270 5
Jun 25, 2010 15 $1,841,499 -55% 901 $2,044   $93,694,769 6
Jul 2, 2010 16 $798,209 -57% 355 $2,248   $94,492,978 7
Jul 9, 2010 28 $343,209 -57% 156 $2,200   $94,836,187 8
Jul 16, 2010 31 $171,257 -50% 97 $1,766   $95,007,444 9
Jul 23, 2010 38 $101,160 -41% 69 $1,466   $95,108,604 10
Jul 30, 2010 47 $52,780 -48% 42 $1,257   $95,161,384 11
Aug 6, 2010 36 $142,876 +171% 200 $714   $95,304,260 12
Aug 13, 2010 53 $43,432 -70% 81 $536   $95,347,692 13

International Cumulative Box Office Records


Worldwide Cumulative Box Office Records


Weekly US DVD Sales

DateRankUnits
this
Week
% ChangeTotal
Units
Spending
this
Week
Total
Spending
Weeks
in
Release
Oct 31, 20101747,046 747,046$12,692,312$12,692,3121
Nov 7, 20104200,320-73% 947,366$3,403,437$16,095,7492
Nov 14, 20101096,276-52% 1,043,642$1,443,177$17,538,9263
Nov 21, 20102455,492-42% 1,099,134$883,433$18,422,3594
Nov 28, 201019312,077+462% 1,411,211$3,320,499$21,742,8585
Dec 5, 201020121,902-61% 1,533,113$1,801,712$23,544,5706
Dec 12, 20102888,464-27% 1,621,577$1,332,268$24,876,8387

Weekly US Blu-ray Sales

DateRankUnits
this
Week
% ChangeTotal
Units
Spending
this
Week
Total
Spending
Weeks
in
Release
Oct 31, 2010184,441 84,441$2,161,690$2,161,6901
Nov 7, 20101116,086-81% 100,527$402,001$2,563,6912
Nov 14, 20101511,641-28% 112,168$239,333$2,803,0243

Our DVD and Blu-ray sales estimates are based on weekly retail surveys, which we use to build a weekly market share estimate for each title we are tracking. The market share is converted into a weekly sales estimate based on industry reports on the overall size of the market, including reports published in Media Play News.

For example, if our weekly retail survey estimates that a particular title sold 1% of all units that week, and the industry reports sales of 1,500,000 units in total, we will estimate 15,000 units were sold of that title. The consumer spending estimate is based on the average sales price for the title in the retailers we survey.

We refine our estimates from week to week as more data becomes available. In particular, we adjust weekly sales figures for the quarter once the total market estimates are published by the Digital Entertainment Group. Figures will therefore fluctuate each week, and totals for individual titles can go up or down as we update our estimates.

Because sales figures are estimated based on sampling, they will be more accurate for higher-selling titles.

Full financial estimates for this film, including domestic and international box office, video sales, video rentals, TV and ancillary revenue are available through our research services. For more information, please contact us at research@the-numbers.com.