I Am not Madame Bovary (2016)

I Am not Madame Bovary
Theatrical Performance
Domestic Box Office $436,798Details
International Box Office $70,403,856Details
Worldwide Box Office $70,840,654
Further financial details...

Synopsis

Li Xuelian and her husband Qin Yuhe stage a fake divorce to secure a second apartment in the city reserved by the government for single people. Qin remarries six months later — as agreed — but to a different woman. Furious, Li files a lawsuit with the county court but loses the case. Refusing to accept the court's findings, Li appeals to the chief justice, the county chief, and even the mayor, but fails at every turn. After Qin publicly accuses Li of being a “promiscuous woman” because she was not a virgin on their wedding night, Li is driven back to the courts to redeem her reputation. Li makes her way from county to city, enduring one trial after another, until she decides to make her appeal in far-off Beijing. Ten years go by, and the cases of Li’s divorce and her ruined reputation have not been resolved, but Li refuses to quit, much to the consternation of the government officials she antagonizes.

Metrics

Opening Weekend:$181,552 (41.6% of total gross)
Legs:2.41 (domestic box office/biggest weekend)
Domestic Share:0.6% (domestic box office/worldwide)
Theater counts:38 opening theaters/38 max. theaters, 2.2 weeks average run per theater
Infl. Adj. Dom. BO $544,315

Latest Ranking on Cumulative Box Office Lists

RecordRankAmount
All Time Domestic Box Office (Rank 10,101-10,200) 10,183 $436,798
All Time International Box Office (Rank 1,501-1,600) 1,522 $70,403,856
All Time Worldwide Box Office (Rank 2,301-2,400) 2,393 $70,840,654
All Time Domestic Highest Grossing Limited Release Movies (Rank 2,601-2,700) 2,620 $436,798

See the Box Office tab (Domestic) and International tab (International and Worldwide) for more Cumulative Box Office Records.


Movie Details

Domestic Releases: November 18th, 2016 (Limited) by Well Go USA
International Releases: November 11th, 2016 (Wide), released as I Am Not Madame Bovary (Australia)
November 17th, 2016 (Wide), released as I Am Not Madame Bovary (China)
November 18th, 2016 (Wide), released as I Am Not Madame Bovary (New Zealand)
March 10th, 2017 (Wide), released as Yo no soy Madame Bovary (Spain)
May 26th, 2017 (Wide), released as I am Not Madame Bovary (United Kingdom)
... Show all releases
MPAA Rating: Not Rated
Running Time: 139 minutes
Comparisons: Create your own comparison chart…
Keywords: Lawyers, Set in China, Messy Divorce, Government Bureaucracy
Source:Based on Fiction Book/Short Story
Genre:Drama
Production Method:Live Action
Creative Type:Contemporary Fiction
Production/Financing Companies: Beijing Sparkle Roll Media Corporation, Huayi Brothers Corp., Beijing Skywheel Entertainment Co Ltd, Huayi Brothers Pictures Ltd, Zhejiang Dongyang Mayla Media Co Ltd
Production Countries: China
Languages: Mandarin

Compare this performance with other movies…

Domestic Cumulative Box Office Records

RecordRankRevenue
All Time Domestic Box Office (Rank 10,101-10,200) 10,183 $436,798
All Time Domestic Inflation Adjusted Box Office (Rank 9,801-9,900) 9,862 $544,315
All Time Domestic Non-Sequel Box Office (Rank 9,201-9,300) 9,267 $436,798
Top 2016 Movies at the Domestic Box Office (Rank 201-300) 286 $436,798
All Time Domestic Highest Grossing Limited Release Movies (Rank 2,601-2,700) 2,620 $436,798
All Time Domestic Inflation Adjusted Box Office for Limited Release Movies (Rank 2,801-2,900) 2,831 $544,315
Top 2016 Limited Release Movies at the Domestic Box Office (Rank 101-200) 129 $436,798
All Time Domestic Box Office for Based on Fiction Book/Short Story Movies (Rank 1,801-1,900) 1,882 $436,798
All Time Domestic Box Office for Live Action Movies (Rank 9,001-9,100) 9,100 $436,798
All Time Domestic Box Office for Contemporary Fiction Movies (Rank 5,201-5,300) 5,268 $436,798
All Time Domestic Box Office for Drama Movies (Rank 2,701-2,800) 2,788 $436,798
All Time Domestic Box Office for Not Rated Movies (Rank 1,001-1,100) 1,068 $436,798
All Time Domestic Box Office for Well Go USA Movies 37 $436,798

Weekend Box Office Performance

DateRankGross% ChangeTheatersPer TheaterTotal GrossWeek
Nov 18, 2016 27 $181,552   38 $4,778   $181,552 1
Nov 25, 2016 39 $69,495 -62% 27 $2,574   $356,620 2
Dec 2, 2016 46 $24,041 -65% 9 $2,671   $409,799 3
Dec 9, 2016 55 $9,320 -61% 6 $1,553   $428,185 4
Dec 16, 2016 62 $2,326 -75% 1 $2,326   $435,387 5
Jan 6, 2017 64 $670   1 $670   $436,596 8

Daily Box Office Performance

Weekly Box Office Performance

DateRankGross% ChangeTheatersPer TheaterTotal GrossWeek
Nov 18, 2016 30 $287,125   38 $7,556   $287,125 1
Nov 25, 2016 39 $98,633 -66% 27 $3,653   $385,758 2
Dec 2, 2016 48 $33,107 -66% 9 $3,679   $418,865 3
Dec 9, 2016 55 $14,196 -57% 6 $2,366   $433,061 4
Dec 16, 2016 75 $2,865 -80% 1 $2,865   $435,926 5
Jan 6, 2017 60 $872   1 $872   $436,798 8

Box Office Summary Per Territory

Territory Release
Date		 Opening
Weekend		 Opening
Weekend
Screens		 Maximum
Screens		 Theatrical
Engagements		 Total
Box Office		 Report
Date
Australia 11/11/2016 $0 0 15 36 $127,992 12/5/2016
China 11/17/2016 $32,237 0 81,851 111,148 $70,174,368 8/27/2018
France 7/7/2017 $36,490 0 0 0 $36,490 6/27/2018
New Zealand 11/18/2016 $13,504 3 3 6 $22,074 11/28/2016
Spain 3/10/2017 $19,236 36 36 57 $36,424 3/23/2017
United Kingdom 5/26/2017 $6,508 21 21 21 $6,508 5/31/2017
 
International Total$70,403,856 8/27/2018

International Cumulative Box Office Records

RecordRankRevenue
All Time International Box Office (Rank 1,501-1,600) 1,522 $70,403,856
All Time International Non-Sequel Box Office (Rank 1,001-1,100) 1,088 $70,403,856
Top 2016 Movies at the International Box Office 77 $70,403,856
All Time International Box Office for Based on Fiction Book/Short Story Movies (Rank 301-400) 315 $70,403,856
All Time International Box Office for Live Action Movies (Rank 1,101-1,200) 1,160 $70,403,856
All Time International Box Office for Contemporary Fiction Movies (Rank 601-700) 617 $70,403,856
All Time International Box Office for Drama Movies (Rank 201-300) 227 $70,403,856
All Time International Box Office for Not Rated Movies 88 $70,403,856
All Time International Box Office for Well Go USA Movies 41 $70,403,856

Worldwide Cumulative Box Office Records

RecordRankRevenue
All Time Worldwide Box Office (Rank 2,301-2,400) 2,393 $70,840,654
All Time Worldwide Non-Sequel Box Office (Rank 1,801-1,900) 1,857 $70,840,654
Top 2016 Movies at the Worldwide Box Office (Rank 101-200) 109 $70,840,654
All Time Worldwide Box Office for Based on Fiction Book/Short Story Movies (Rank 401-500) 492 $70,840,654
All Time Worldwide Box Office for Live Action Movies (Rank 1,901-2,000) 1,967 $70,840,654
All Time Worldwide Box Office for Contemporary Fiction Movies (Rank 1,101-1,200) 1,117 $70,840,654
All Time Worldwide Box Office for Drama Movies (Rank 301-400) 385 $70,840,654
All Time Worldwide Box Office for Not Rated Movies 97 $70,840,654
All Time Worldwide Box Office for Well Go USA Movies 41 $70,840,654

Full financial estimates for this film, including domestic and international box office, video sales, video rentals, TV and ancillary revenue are available through our research services. For more information, please contact us at research@the-numbers.com.

Leading Cast

Fan Bingbing    Li Xuelian

Supporting Cast

Guo Tao    Zhao Datou
Chengpeng Dong (董成鹏)    Wang Gongdao
Zhang Jiayi    Mayor Ma
Yu Hewei    Zheng Zhong

For a description of the different acting role types we use to categorize acting perfomances, see our Glossary.

Production and Technical Credits

Xiaogang Feng    Director
Liu Zhenyun    Screenwriter
Liu Zhenyun    Story based on the Novel by
Hu Xiaofeng    Producer
Wang Zhonglei    Executive Producer
Jerry Ye    Executive Producer
Luo Pan    Director of Photography
Han Zhong    Production Designer
Wu Jiang    Sound Supervisor
Du Wei    Composer
William Chang Suk-Ping    Editor

International Box Office: Fantastic has a Beast of an Opening with $143.3 million

November 24th, 2016

Fantastic Beasts and Where to Find Them

Fantastic Beasts and Where to Find Them opened in first place on the international chart with $143.3 million in 63 markets. The film had the biggest opening of the Harry Potter franchise in 16 of those 63 markets, but ironically not in the U.K., where it had its biggest opening. The film debuted in first place there with $18.90 million in 666 theaters. This is the third best in the franchise behind the two Deathly Hallows films. Some of the markets where Fantastic Beasts set the franchise record include South Korea, where it made $10.64 million on 1,431 screens over the weekend for a total opening of $14.15 million. It did the same in Russia with $10.29 million on 1,173 screens and in Brazil with $6.4 million. More...

Theater Averages: Manchester is Something to Sea, Earns $64,125

November 23rd, 2016

Manchester by the Sea

Manchester by the Sea led the way on the theater average chart with an average of $64,125 in four theaters. That isn’t the best average we’ve seen this year, but it is fourth place for a 2016 release. Fantastic Beasts and Where to Find Them earned first place on the overall chart and second place with $17,954 on this chart. Nocturnal Animals earned an average of $13,315 in 37 theaters. That’s an impressive average considering how wide it was playing. Best Worst Thing That Ever Could Have Happened earned an average of $11,745 in two theaters. Meanwhile, the re-release of Daughters of the Dust was the final film in the $10,000 club earning $10,842 in its lone theater. More...

Limited and VOD Releases: Limited Releases Need Some Animal Magnetism

November 18th, 2016

Girls und Panzer The FILM

There are few films on this week’s list, but most of them are earning good reviews. Two of them, Manchester by the Sea and Nocturnal Animals, are also earning Oscar buzz and I wouldn’t be surprised of both did very well on the per theater average chart. On the other hand, I’m interested in seeing Girls und Panzer The FILM. More...


  1. Summary
  2. News
  3. Box Office
  4. International
  5. Video Sales
  6. Full Financials
  7. Cast & Crew
  8. Trailer

Synopsis

Li Xuelian and her husband Qin Yuhe stage a fake divorce to secure a second apartment in the city reserved by the government for single people. Qin remarries six months later — as agreed — but to a different woman. Furious, Li files a lawsuit with the county court but loses the case. Refusing to accept the court's findings, Li appeals to the chief justice, the county chief, and even the mayor, but fails at every turn. After Qin publicly accuses Li of being a “promiscuous woman” because she was not a virgin on their wedding night, Li is driven back to the courts to redeem her reputation. Li makes her way from county to city, enduring one trial after another, until she decides to make her appeal in far-off Beijing. Ten years go by, and the cases of Li’s divorce and her ruined reputation have not been resolved, but Li refuses to quit, much to the consternation of the government officials she antagonizes.

Metrics

Opening Weekend:$181,552 (41.6% of total gross)
Legs:2.41 (domestic box office/biggest weekend)
Domestic Share:0.6% (domestic box office/worldwide)
Theater counts:38 opening theaters/38 max. theaters, 2.2 weeks average run per theater
Infl. Adj. Dom. BO $544,315

Latest Ranking on Cumulative Box Office Lists

RecordRankAmount
All Time Domestic Box Office (Rank 10,101-10,200) 10,183 $436,798
All Time International Box Office (Rank 1,501-1,600) 1,522 $70,403,856
All Time Worldwide Box Office (Rank 2,301-2,400) 2,393 $70,840,654
All Time Domestic Highest Grossing Limited Release Movies (Rank 2,601-2,700) 2,620 $436,798

See the Box Office tab (Domestic) and International tab (International and Worldwide) for more Cumulative Box Office Records.


Movie Details

Domestic Releases: November 18th, 2016 (Limited) by Well Go USA
International Releases: November 11th, 2016 (Wide), released as I Am Not Madame Bovary (Australia)
November 17th, 2016 (Wide), released as I Am Not Madame Bovary (China)
November 18th, 2016 (Wide), released as I Am Not Madame Bovary (New Zealand)
March 10th, 2017 (Wide), released as Yo no soy Madame Bovary (Spain)
May 26th, 2017 (Wide), released as I am Not Madame Bovary (United Kingdom)
... Show all releases
MPAA Rating: Not Rated
Running Time: 139 minutes
Comparisons: Create your own comparison chart…
Keywords: Lawyers, Set in China, Messy Divorce, Government Bureaucracy
Source:Based on Fiction Book/Short Story
Genre:Drama
Production Method:Live Action
Creative Type:Contemporary Fiction
Production/Financing Companies: Beijing Sparkle Roll Media Corporation, Huayi Brothers Corp., Beijing Skywheel Entertainment Co Ltd, Huayi Brothers Pictures Ltd, Zhejiang Dongyang Mayla Media Co Ltd
Production Countries: China
Languages: Mandarin

Leading Cast

Fan Bingbing    Li Xuelian

Supporting Cast

Guo Tao    Zhao Datou
Chengpeng Dong (董成鹏)    Wang Gongdao
Zhang Jiayi    Mayor Ma
Yu Hewei    Zheng Zhong

For a description of the different acting role types we use to categorize acting perfomances, see our Glossary.

Production and Technical Credits

Xiaogang Feng    Director
Liu Zhenyun    Screenwriter
Liu Zhenyun    Story based on the Novel by
Hu Xiaofeng    Producer
Wang Zhonglei    Executive Producer
Jerry Ye    Executive Producer
Luo Pan    Director of Photography
Han Zhong    Production Designer
Wu Jiang    Sound Supervisor
Du Wei    Composer
William Chang Suk-Ping    Editor

International Box Office: Fantastic has a Beast of an Opening with $143.3 million

November 24th, 2016

Fantastic Beasts and Where to Find Them

Fantastic Beasts and Where to Find Them opened in first place on the international chart with $143.3 million in 63 markets. The film had the biggest opening of the Harry Potter franchise in 16 of those 63 markets, but ironically not in the U.K., where it had its biggest opening. The film debuted in first place there with $18.90 million in 666 theaters. This is the third best in the franchise behind the two Deathly Hallows films. Some of the markets where Fantastic Beasts set the franchise record include South Korea, where it made $10.64 million on 1,431 screens over the weekend for a total opening of $14.15 million. It did the same in Russia with $10.29 million on 1,173 screens and in Brazil with $6.4 million. More...

Theater Averages: Manchester is Something to Sea, Earns $64,125

November 23rd, 2016

Manchester by the Sea

Manchester by the Sea led the way on the theater average chart with an average of $64,125 in four theaters. That isn’t the best average we’ve seen this year, but it is fourth place for a 2016 release. Fantastic Beasts and Where to Find Them earned first place on the overall chart and second place with $17,954 on this chart. Nocturnal Animals earned an average of $13,315 in 37 theaters. That’s an impressive average considering how wide it was playing. Best Worst Thing That Ever Could Have Happened earned an average of $11,745 in two theaters. Meanwhile, the re-release of Daughters of the Dust was the final film in the $10,000 club earning $10,842 in its lone theater. More...

Limited and VOD Releases: Limited Releases Need Some Animal Magnetism

November 18th, 2016

Girls und Panzer The FILM

There are few films on this week’s list, but most of them are earning good reviews. Two of them, Manchester by the Sea and Nocturnal Animals, are also earning Oscar buzz and I wouldn’t be surprised of both did very well on the per theater average chart. On the other hand, I’m interested in seeing Girls und Panzer The FILM. More...

Compare this performance with other movies…

Domestic Cumulative Box Office Records

RecordRankRevenue
All Time Domestic Box Office (Rank 10,101-10,200) 10,183 $436,798
All Time Domestic Inflation Adjusted Box Office (Rank 9,801-9,900) 9,862 $544,315
All Time Domestic Non-Sequel Box Office (Rank 9,201-9,300) 9,267 $436,798
Top 2016 Movies at the Domestic Box Office (Rank 201-300) 286 $436,798
All Time Domestic Highest Grossing Limited Release Movies (Rank 2,601-2,700) 2,620 $436,798
All Time Domestic Inflation Adjusted Box Office for Limited Release Movies (Rank 2,801-2,900) 2,831 $544,315
Top 2016 Limited Release Movies at the Domestic Box Office (Rank 101-200) 129 $436,798
All Time Domestic Box Office for Based on Fiction Book/Short Story Movies (Rank 1,801-1,900) 1,882 $436,798
All Time Domestic Box Office for Live Action Movies (Rank 9,001-9,100) 9,100 $436,798
All Time Domestic Box Office for Contemporary Fiction Movies (Rank 5,201-5,300) 5,268 $436,798
All Time Domestic Box Office for Drama Movies (Rank 2,701-2,800) 2,788 $436,798
All Time Domestic Box Office for Not Rated Movies (Rank 1,001-1,100) 1,068 $436,798
All Time Domestic Box Office for Well Go USA Movies 37 $436,798

Weekend Box Office Performance

DateRankGross% ChangeTheatersPer TheaterTotal GrossWeek
Nov 18, 2016 27 $181,552   38 $4,778   $181,552 1
Nov 25, 2016 39 $69,495 -62% 27 $2,574   $356,620 2
Dec 2, 2016 46 $24,041 -65% 9 $2,671   $409,799 3
Dec 9, 2016 55 $9,320 -61% 6 $1,553   $428,185 4
Dec 16, 2016 62 $2,326 -75% 1 $2,326   $435,387 5
Jan 6, 2017 64 $670   1 $670   $436,596 8

Daily Box Office Performance

Weekly Box Office Performance

DateRankGross% ChangeTheatersPer TheaterTotal GrossWeek
Nov 18, 2016 30 $287,125   38 $7,556   $287,125 1
Nov 25, 2016 39 $98,633 -66% 27 $3,653   $385,758 2
Dec 2, 2016 48 $33,107 -66% 9 $3,679   $418,865 3
Dec 9, 2016 55 $14,196 -57% 6 $2,366   $433,061 4
Dec 16, 2016 75 $2,865 -80% 1 $2,865   $435,926 5
Jan 6, 2017 60 $872   1 $872   $436,798 8

Box Office Summary Per Territory

Territory Release
Date		 Opening
Weekend		 Opening
Weekend
Screens		 Maximum
Screens		 Theatrical
Engagements		 Total
Box Office		 Report
Date
Australia 11/11/2016 $0 0 15 36 $127,992 12/5/2016
China 11/17/2016 $32,237 0 81,851 111,148 $70,174,368 8/27/2018
France 7/7/2017 $36,490 0 0 0 $36,490 6/27/2018
New Zealand 11/18/2016 $13,504 3 3 6 $22,074 11/28/2016
Spain 3/10/2017 $19,236 36 36 57 $36,424 3/23/2017
United Kingdom 5/26/2017 $6,508 21 21 21 $6,508 5/31/2017
 
International Total$70,403,856 8/27/2018

International Cumulative Box Office Records

RecordRankRevenue
All Time International Box Office (Rank 1,501-1,600) 1,522 $70,403,856
All Time International Non-Sequel Box Office (Rank 1,001-1,100) 1,088 $70,403,856
Top 2016 Movies at the International Box Office 77 $70,403,856
All Time International Box Office for Based on Fiction Book/Short Story Movies (Rank 301-400) 315 $70,403,856
All Time International Box Office for Live Action Movies (Rank 1,101-1,200) 1,160 $70,403,856
All Time International Box Office for Contemporary Fiction Movies (Rank 601-700) 617 $70,403,856
All Time International Box Office for Drama Movies (Rank 201-300) 227 $70,403,856
All Time International Box Office for Not Rated Movies 88 $70,403,856
All Time International Box Office for Well Go USA Movies 41 $70,403,856

Worldwide Cumulative Box Office Records

RecordRankRevenue
All Time Worldwide Box Office (Rank 2,301-2,400) 2,393 $70,840,654
All Time Worldwide Non-Sequel Box Office (Rank 1,801-1,900) 1,857 $70,840,654
Top 2016 Movies at the Worldwide Box Office (Rank 101-200) 109 $70,840,654
All Time Worldwide Box Office for Based on Fiction Book/Short Story Movies (Rank 401-500) 492 $70,840,654
All Time Worldwide Box Office for Live Action Movies (Rank 1,901-2,000) 1,967 $70,840,654
All Time Worldwide Box Office for Contemporary Fiction Movies (Rank 1,101-1,200) 1,117 $70,840,654
All Time Worldwide Box Office for Drama Movies (Rank 301-400) 385 $70,840,654
All Time Worldwide Box Office for Not Rated Movies 97 $70,840,654
All Time Worldwide Box Office for Well Go USA Movies 41 $70,840,654

Full financial estimates for this film, including domestic and international box office, video sales, video rentals, TV and ancillary revenue are available through our research services. For more information, please contact us at research@the-numbers.com.