See also: Top-selling DVDs for 2010 - Combined Top-Selling Videos for 2010
Top-Selling Blu-rays in the United States 2010
Rank | Title | Units Sold | Total Consumer Spending |
---|---|---|---|
1 | Avatar | 5,798,612 | $179,512,280 |
2 | Beauty and the Beast | 2,224,014 | $54,487,472 |
3 | Inception | 2,220,325 | $50,293,258 |
4 | Toy Story 3 | 1,924,383 | $47,791,096 |
5 | Iron Man 2 | 1,864,400 | $43,899,126 |
6 | Despicable Me | 1,497,124 | $40,176,962 |
7 | The Twilight Saga: Eclipse | 1,058,805 | $26,003,819 |
8 | Alice in Wonderland | 1,020,164 | $28,444,207 |
9 | 2012 | 965,192 | $21,609,151 |
10 | Sherlock Holmes | 959,882 | $21,515,782 |
11 | How to Train Your Dragon | 906,460 | $23,461,493 |
12 | The Hangover | 846,254 | $15,115,005 |
13 | The Expendables | 812,958 | $15,891,756 |
14 | Clash of the Titans | 754,480 | $18,665,197 |
15 | The Twilight Saga: New Moon | 733,906 | $15,354,901 |
16 | The Dark Knight | 729,372 | $9,478,239 |
17 | Toy Story | 676,091 | $17,114,561 |
18 | The Blind Side | 657,326 | $13,431,140 |
19 | Disney’s A Christmas Carol | 643,255 | $17,091,718 |
20 | Kick-Ass | 603,126 | $11,848,875 |
21 | Law Abiding Citizen | 589,187 | $9,888,299 |
22 | The Book of Eli | 586,417 | $14,802,654 |
23 | Zombieland | 585,249 | $13,232,789 |
24 | The Hurt Locker | 582,071 | $13,174,203 |
25 | Toy Story 2 | 578,308 | $14,504,229 |
26 | Star Trek | 559,444 | $12,948,573 |
27 | The Town | 543,376 | $12,372,281 |
28 | District 9 | 542,456 | $9,758,515 |
29 | Prince of Persia: The Sands of Time | 528,216 | $13,929,872 |
30 | Up | 508,894 | $15,278,112 |
31 | Michael Jackson's This Is It | 493,984 | $10,973,937 |
32 | Shrek Forever After | 491,318 | $11,840,079 |
33 | Inglourious Basterds | 482,407 | $9,239,201 |
34 | Robin Hood | 472,030 | $11,576,931 |
35 | The Karate Kid | 470,223 | $10,987,770 |
36 | Predators | 453,639 | $9,471,553 |
37 | Salt | 452,234 | $9,040,160 |
38 | Alvin and the Chipmunks: The Squeakquel | 450,112 | $8,170,826 |
39 | The Sound of Music | 437,047 | $11,207,646 |
40 | The A-Team | 407,661 | $8,627,942 |
41 | Percy Jackson & The Olympians: The Lightning Thief | 394,181 | $9,567,614 |
42 | The Other Guys | 377,469 | $8,547,699 |
43 | Grown Ups | 372,817 | $8,395,976 |
44 | The Princess and the Frog | 368,629 | $10,000,763 |
45 | The Pacific | 354,215 | $19,803,236 |
46 | The Sorcerer's Apprentice | 350,913 | $9,112,539 |
47 | Lord of the Rings - The Motion Picture Trilogy | 342,238 | $20,813,207 |
48 | Shutter Island | 336,038 | $7,211,584 |
49 | Cloudy With a Chance of Meatballs | 331,603 | $9,304,810 |
50 | The Last Airbender | 319,831 | $11,849,922 |
51 | Couples Retreat | 317,541 | $7,215,651 |
52 | Harry Potter and the Half-Blood Prince | 305,951 | $7,414,809 |
53 | Iron Man | 299,595 | $6,292,810 |
54 | Hot Tub Time Machine | 289,998 | $6,826,115 |
55 | Fantasia / Fantasia 2000 | 277,015 | $8,289,124 |
56 | Boondock Saints II: All Saints Day | 275,130 | $4,823,019 |
57 | Tinker Bell and the Great Fairy Rescue | 272,679 | $6,743,413 |
58 | Terminator Salvation | 262,580 | $4,581,145 |
59 | Kikis Delivery Service | 259,134 | $10,151,871 |
60 | Knight and Day | 256,753 | $5,132,505 |
61 | Legion | 249,697 | $5,595,696 |
62 | Taken | 249,633 | $2,614,545 |
63 | Monsters, Inc. | 244,980 | $7,346,932 |
64 | Get Him to the Greek | 244,067 | $5,583,974 |
65 | Gone with the Wind | 243,032 | $8,645,737 |
66 | Where the Wild Things Are | 235,894 | $5,485,519 |
67 | Back to the Future - The Complete Trilogy | 235,198 | $10,435,819 |
68 | The Wizard of Oz | 234,658 | $5,078,271 |
69 | Life | 232,219 | $10,795,443 |
70 | Gamer | 229,110 | $4,706,062 |
71 | Transformers: Revenge of the Fallen | 228,459 | $3,999,559 |
72 | It’s Complicated | 227,712 | $5,477,786 |
73 | Scott Pilgrim vs. The World | 221,508 | $5,538,790 |
74 | Saving Private Ryan | 221,146 | $4,315,895 |
75 | Planet Earth - The Complete BBC Series | 220,145 | $6,318,670 |
76 | Batman Begins | 216,380 | $2,803,002 |
77 | The Wolfman | 213,877 | $5,367,205 |
78 | The Lord of the Rings: The Two Towers | 211,540 | $3,103,120 |
79 | Public Enemies | 207,124 | $3,691,908 |
80 | Predator | 206,572 | $2,850,394 |
81 | Blazing Saddles | 206,355 | $4,223,858 |
82 | Ninja Assassin | 204,479 | $5,106,009 |
83 | The Search for Santa Paws | 203,861 | $4,890,629 |
84 | Lord of the Rings, The: The Return of the King | 201,119 | $3,168,443 |
85 | Green Zone | 195,479 | $4,688,666 |
86 | The Lord of the Rings: The Fellowship of the Ring | 190,020 | $3,022,541 |
87 | Watchmen | 182,857 | $2,875,306 |
88 | From Paris with Love | 180,256 | $3,945,119 |
89 | 9 | 179,313 | $4,434,746 |
90 | Paranormal Activity | 176,111 | $4,038,016 |
91 | Superbad | 172,026 | $2,317,885 |
92 | Gladiator | 169,381 | $3,005,791 |
93 | Gran Torino | 162,868 | $1,639,805 |
94 | Surrogates | 162,752 | $3,823,000 |
95 | Date Night | 159,589 | $4,158,203 |
96 | The Crazies | 158,315 | $3,222,274 |
97 | Brooklyn's Finest | 153,407 | $3,484,377 |
98 | Edge of Darkness | 152,817 | $3,706,572 |
99 | Night at the Museum: Battle of the Smithsonian | 152,001 | $2,414,606 |
100 | Eat Pray Love | 151,086 | $2,948,027 |
Our DVD and Blu-ray sales estimates are based on weekly retail surveys, which we use to build a weekly market share estimate for each title we are tracking. The market share is converted into a weekly sales estimate based on industry reports on the overall size of the market, including reports published in Media Play News.
For example, if our weekly retail survey estimates that a particular title sold 1% of all units that week, and the industry reports sales of 1,500,000 units in total, we will estimate 15,000 units were sold of that title. The consumer spending estimate is based on the average sales price for the title in the retailers we survey.
We refine our estimates from week to week as more data becomes available. In particular, we adjust weekly sales figures for the quarter once the total market estimates are published by the Digital Entertainment Group. Figures will therefore fluctuate each week, and totals for individual titles can go up or down as we update our estimates.
Because sales figures are estimated based on sampling, they will be more accurate for higher-selling titles.